Paid Media Specialist (Álvaro Obregón)

Paid Media Specialist (Álvaro Obregón)

26 ago
|
Verqor
|
Álvaro Obregón

26 ago

Verqor

Álvaro Obregón

**Vacante para la empresa Verqor en Jardines Del Pedregal -Álvaro Obregón, Ciudad de México**:
**Key Responsibilities**
- Paid Campaign Management
- Create, manage, and optimize Facebook Ads and other paid social media campaigns to meet lead generation and engagement objectives.
- Develop campaign strategies, set budgets, and monitor performance metrics to ensure ROI.
- A/B test creatives, headlines, and CTAs to improve campaign effectiveness.
**Content Management**
- Plan, schedule, and publish content across all social media channels, including Facebook, Instagram, LinkedIn, Twitter, and TikTok.
- Create engaging and visually appealing posts that reflect Verqor's brand identity and voice.
- Stay up to date on trends and best practices to keep content fresh and relevant
- Content Creation & Design
- Create visuals, graphics, and short-form videos for campaigns.
- Write compelling captions, copy, and stories that drive audience engagement.
**Data Analysis & Reporting**
- Track, measure, and analyze campaign results using tools like Meta Ads Manager, Google Analytics, and other platforms.
- Prepare weekly and monthly performance reports with actionable insights to optimize future strategies.
**Community Engagement**
- Monitor, respond to, and engage with followers and potential clients across all platforms.
- Build and maintain a strong online community by addressing inquiries and fostering meaningful connections.
**Trend Monitoring**
- Keep updated on industry trends, platform updates, and competitor activities.




- Proactively suggest innovative approaches to enhance Verqor’s digital presence.
**Cross-Functional Collaboration**
- Work closely with the marketing and sales teams to align social media efforts with overall business objectives.
- Support promotional activities, such as events and partnerships, through social media campaigns.
**Qualifications**
- Experience:2-3 years of experience in social media management and paid campaign execution, preferably in B2C and B2B2C sectors.
**Skills**:
- Proficiency in Facebook Ads Manager and other social media ad platforms.
- Strong knowledge of analytics tools (e.g., Meta Insights, Google Analytics)
- Proficiency in design tools like Canva or Adobe Creative Suite (Photoshop, Illustrator).
- Exceptional writing and communication skills in both English and Spanish
- Video editing skills are a plus.
**Education**:
- Bachelor’s degree in Marketing, Communications, or a related field is preferred
**Soft Skills**:
- Creative thinker with attention to detail.
- Strong analytical skills and data-driven mindset.
- Ability to multitask, meet deadlines, and adapt to a fast-paced environment.
- Independent worker
**This vacancy is hybrid in South CDMX**
**Nível de educación deseada**:
Superior - titulado
**Nível de experiência deseada**:
Nível Medio
**Función departamental**:
Marketing / RRPP / Comunicación
**Industria**:
Servicios Financieros
**Habilidades**:
- Meta
- Google Ads

📌 Paid Media Specialist (Álvaro Obregón)
🏢 Verqor
📍 Álvaro Obregón

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