Team Function:
- The Media Measurement & Analytics team supports the Farmers media teams in executing and optimizing media budgets by providing analytical rigor to investment decisions.
- The team executes incrementality tests, builds measurement models, and reports on performance.

Role Description:
- This role will focus heavily on developing the reporting and measurement functions for our Media stakeholders.
- The ideal candidate in this role will be responsible for transforming data in Snowflake using dbt, building reporting in PowerBI, and analyzing outputs using tools like R or python.
- The adecuado candidate will be comfortable interpreting results of analyses to stakeholders across a wide range of senioriity, from entry-level to C-suite stakeholders.




- They will be able to clearly communicate actionable insights that will improve marketing efficiency.

English Proficiency
- Minimum Required: Fluent

Other Critical Skills
- Media Measurement (MMM, causal inference, attribution) - Advanced
- Analytics - Advanced

Software / Tool Skills
- R/python - Advanced
- SQL - Intermediate
- PowerBI - Intermediate
- Competitive salary and performance-based bonuses
- Comprehensive benefits package
- Career development and training opportunities
- Dynamic and inclusive work culture within a globally renowned group
- Private Health and Dental Insurance
- Pension Plan
- Meals tickets
- Life Insurance

📌 FBS - Senior Media Data Analyst (Knowledge in MMM) (Ciudad de México)
🏢 Capgemini
📍 Ciudad de México