Launch Potato is a digital media company with a portfolio of brands and technologies. As The Discovery and Conversion Company, Launch Potato is a leading connector of advertisers to customers at all parts of the consumer journey, from awareness to consideration to purchase.
The company is headquartered in vibrant downtown Delray Beach, Florida, with a unique international team across over a dozen countries. Launch Potato's success comes from a diverse, energetic culture and high-performing, entrepreneurial team. As a result, the company is always looking for like-minded teammates and partners.
TYPE: Contract-to-Hire
MUST HAVE:
-
- Proven success delivering internal tools such as CMS platforms, with a deep understanding of cross-functional workflows
- Strong experience driving A/B testing and revenue optimization strategies
- Demonstrated ability to define and execute product roadmaps in Agile environments
- Advanced analysis experience using BI tools (e.g., Looker, Tableau) to inform data-driven decisions
- Excellent communication and prioritization skills to align engineering, editorial, performance, and paid media functions
EXPERIENCE: 4+ years of product or project management experience supporting internal systems, including content management or monetization tooling
YOUR ROLE
Support and evolve Launch Potato’s internal content systems to enable performance, paid media, and editorial excellence, empowering teams to deliver scalable, optimized consumer content that drives business performance.
OUTCOMES (Performance Expectations)
-
- Support the Director of Product by helping translate the CMS product vision into tickets, documentation, and prioritized backlog items that reflect stakeholder needs across the business
- Build trusted relationships with cross-functional partners to surface problems, gather feedback, and support roadmap development
- Write clear, actionable requirements that help the team build features improving publishing workflow