Description
PPC Specialist Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours

About the RoleWe are seeking a highly analytical and performance-driven PPC Specialist to take ownership of paid media performance across a rapidly growing multi-location home services organization.
This is not a campaign management role where you simply monitor dashboards and report results. We are looking for someone who can actively drive growth, improve lead generation performance, optimize advertising spend, and identify opportunities to scale across multiple markets.
You will manage Google Ads, Local Services Ads (LSAs), landing page optimization initiatives, and paid social campaigns while working directly with marketing leadership to improve lead volume, reduce acquisition costs, and maximize return on advertising spend.
The adecuado candidate has experience managing large Google Ads accounts, understands local service marketing, and thrives in a fast-paced environment where ownership, initiative, and performance matter.





ResponsibilitiesGoogle Ads & Paid Search Management• Manage a large Google Ads MCC structure across multiple markets and service areas.
• Oversee and optimize Search campaigns across active service locations.
• Manage campaign budgets, bidding strategies, keyword expansion, negative keyword implementation, and audience targeting.
• Conduct ongoing search term analysis to identify new opportunities and eliminate wasted spend.
• Monitor campaign performance daily and implement optimizations to improve lead quality and conversion volume.
• Evaluate bidding strategies and continuously test new approaches to improve performance.
• Ensure accurate conversion tracking, reporting, and attribution.
Local Services Ads (LSA) Management• Manage and optimize Local Services Ads accounts across multiple markets.
• Monitor lead quality, budget pacing, dispute management, and account health.
• Ensure all locations maintain strong LSA performance and visibility.
• Id

📌 PPC Specialist (México)
🏢 Pavago
📍 México