Get started on an exciting career at Element!

Element employees make a difference in the lives of others every day. We are re-defining the fleet management industry to be people first, then business – delivering on our promise of a superior client experience. This takes hard work and innovation, and we need more like-minded people on our team.

The Sr. Product Marketing Specialist is a strategic marketing professional who leads the go-to-market strategy for a specific product or solutions portfolio, focusing on driving product adoption and revenue growth. They are responsible for understanding the market, crafting compelling product positioning and messaging, and ensuring alignment between product, operations, segment marketing (demand generation), and sales teams.

Partner with product and operations teams to support development projects and define marketing positioning and value messaging
Creation and development of thought leadership, marketing collateral, and sales presentations in support of market expansion of assignment products and solutions portfolios
Collaborate with demand generation and commercial teams in the creation and execution of marketing campaigns and initiatives to support product launches and market expansion
Assist with market analysis, customer research, and competitive benchmarking
Support organizational readiness related to product enhancements and new market entries
Contribute to executive presentation decks and documentation to support business case development

QUALIFICATIONS
• 5+ years of experience in product marketing or product management – experience in fleet and mobility preferred
• Strong experience conducting and applying marketing research
• Proficiency in Microsoft Office Suite (PowerPoint, Excel,



Word)
• Strong communication, organization, and task execution skills
• Proven ability to work cross-functionally with commercial, marketing, and operations
• Familiarity with product development lifecycles, from ideation to launch
• Exposure to field testing, user validation, or customer training programs
What’s in it for You

At Element, we recognize our team's efforts with a competitive compensation package and benefits that go beyond legal requirements:

• Competitive base salary
• Annual bonus
• Savings fund and savings account
• Retirement plan with company contribution
• Grocery and restaurant vouchers
• Support for sports activities

Additionally, we offer non-monetary benefits that enhance your quality of life, serve the needs of you and your family and foster a culture of wellness: medical and life insurance, adaptable schedules, a hybrid work model, and free parking.

We are a culture of innovation, empowerment, decision-making, and accountability.

Candidates must be willing to comply with a pre-employment background check.

Element Fleet Management and its wholly owned subsidiaries are an equal opportunity employer committed to diversity, equity, inclusion, and belonging. We are pleased to consider all qualified applicants for employment without regard to race, color, religion, gender identity, age, sex, sexual orientation, disability, national origin, Aboriginal/Native American status, protected veterans’ status or any other legally-protected factors. Disability-related accommodations during the application and interview process are available upon request. Should you require an accommodation with our hiring process please send an email to or call 55 5018 7100.

📌 Senior Specialist, Product Marketing (Ciudad de México)
🏢 Element Fleet Management
📍 Ciudad de México