25 ago
|
SARELLY
|
Nezahualcóyotl
25 ago
SARELLY
Nezahualcóyotl
Type: Full-time
SARELLY is one of Mexico’s fastest-growing beauty brands, born at the intersection of beauty, culture, entertainment and community .
Founded by Anna Sarelly and Rémi Martini, SARELLY is building a new generation of beauty brand: culturally relevant, social-first and deeply connected to its community.
After becoming one of Mexico’s most exciting emerging beauty players, the brand is now entering its next chapter of growth, with major retail expansion across Mexico and the U.Creativity is at the heart of everything we do—from product and packaging to campaigns, social content, retail experiences and entertainment. SARELLY is looking for an Associate Art Director to ensure Anna Sarelly’s creative vision is consistently and flawlessly executed across every brand touchpoint. Reporting directly to Anna Sarelly, Founder & Creative Director , this person will work closely with her and with our Marketing and Creative teams, acting as the bridge between big-picture creative direction and day-to-day execution—translating campaign ideas into cohesive visual systems, guiding multidisciplinary teams, leading art direction, and ensuring everything we put into the world feels unmistakably SARELLY.
Someone with exceptional visual taste who can lead a shoot, ensure the vision is executed properly across different touchpoints, build moodboards, challenge layouts, guide designers, give meaningful feedback on social content, and step into execution when needed.
Most importantly, this role serves as the primary creative filter between Anna and the execution teams—protecting her time by determining what requires her input versus what can be independently resolved within established creative and brand standards.
Work directly with Anna to transform high-level campaign ideas, cultural insights and creative concepts into actionable visual direction.
Art direction
Content pillars
Social expressions
Photography and video execution
Social media assets
Digital assets
You should be able to take a big idea and understand how it lives across an entire brand ecosystem—ensuring it remains visually coherent at every touchpoint.
Own the execution of creative projects from briefing through final delivery.
Translate creative direction into clear, precise briefs for designers, photographers, videographers, editors, content creators, agencies, freelancers and brand creative production partners.
Coordinate execution across multiple workstreams while maintaining consistency, quality and delivery timelines.
03 — Art Direct
Lead and support art direction across all brand outputs, including:
Social content shoots
Product photography
Video content
Creator content
Brand activations
You should feel comfortable making decisions around composition, lighting, styling, casting, props, sets, typography, motion and visual storytelling.
04 — Own Creative Quality Control
Social content
Photography
Video edits
Creator content
Digital assets
Brand presentations
05 — Lead Social & Content Execution
Partner closely with Social, Content, Growth and Market Pods to translate global campaign ideas into culturally relevant, platform-native executions.
Act as the primary creative interface between the Creative Studio and Growth teams, translating global creative direction into clear execution frameworks that allow local teams to execute autonomously while respecting SARELLY’s creative and brand guidelines.
The role provides creative direction and quality standards for social content but does not own the overall social media calendar, channel strategy or publishing cadence, which remain the responsibility of the relevant Social/Growth teams.
Refine visual consistency across social outputs
Maintain brand coherence in fast-moving content cycles
Ensure local market adaptations remain faithful to the general creative vision
Balance brand-building with the speed and spontaneity social requires.
Mentor designers and content creatives in:
Brand consistency
Execution quality
Coordinate and prioritize work across Brand Design, Photo & Video, freelance creative resources and production partners, ensuring the right people are focused on the highest-impact work.
Creative calendar management
Project prioritization
Delivery planning
Own creative prioritization and capacity planning across internal teams, freelancers and external partners.
Protect the quality of output while ensuring the Creative Studio operates efficiently at scale.
Adobe Creative Suite
You understand that your role is to protect the brand, elevate execution and create clarity for the entire creative organization.
Strong art direction skills
Strong project and creative workflow management skills
Experience managing agencies, freelancers or external production partners
A strong understanding of social-first creative
High cultural awareness
Professional proficiency in English and Spanish
Experience in beauty, fashion, lifestyle or culturally driven brands is highly valued.
You can zoom out to understand the brand and zoom in to question a crop, a typeface, a transition or a layout decision.
Anna’s creative vision is clearly and consistently translated across campaign, social, retail and digital outputs.
Execution quality
Designers and content creatives become more confident in executing the vision independently, while agencies and external partners receive clearer direction and require fewer revision rounds.
Art direction and campaign work
Photography and/or video productions
Social-first creative
Brand and visual identity execution
Projects where you translated a creative concept across multiple touchpoints
Your specific role and contribution to each project
📌 ASSOCIATE ART DIRECTOR (Nezahualcóyotl)
🏢 SARELLY
📍 Nezahualcóyotl