Role: Social Community ManagerTHE OPPORTUNITYBased in Mexico City as part of OLIVER's LATAM in-house studio, you'll be the front-line specialist responsible for community engagement, brand voice, and real-time social presence across a portfolio of leading household brands.
From always-on publishing and reactive cultural moments to creator collaborations and community insight, you'll help ensure these brands show up consistently, authentically, and at the right moment.THE ROLE:This isn't a scheduling role.
It's a community-first role: One that sits at the intersection of brand voice, social culture, and genuine human connection.You'll manage the day-to-day social presence of a leading household brand portfolio in Mexico, monitoring platforms, responding to communities, identifying cultural moments, and coordinating content delivery with the wider studio team.
You understand what makes Mexican audiences stop scrolling, and you know how to apply a brand's tone of voice in a way that feels platform-native rather than corporate.We're looking for someone organised and fast-moving, with a real passion for social and a genuine feel for Mexican digital culture.WHAT YOU'LL DOCommunity Engagement & Brand VoiceWrite and review social copy across platforms, ensuring tone of voice is compelling, authentic to each brand, and tailored to each platform's conventionsMonitor and respond to comments, messages, and mentions in real time — handling community questions and feedback with speed and careExecute surprise and delight initiatives that build brand loyalty and reward community participationIdentify, engage, and build relationships with brand advocates and key community members; surface user-generated content opportunities for the wider teamContent Planning & Cultural MomentsManage brand handles across TikTok, Instagram, Facebook, and emerging platforms,



coordinating always-on publishing with campaign activations and reactive opportunitiesMonitor cultural conversations, trending topics, and viral formats daily — flagging relevant moments to the team and acting on them while they're still relevantCoordinate with content creators and the creative team to ensure social content is on-brand, platform-optimised, and delivered on time and briefBring community perspective into content planning conversations, translating audience behaviour and sentiment into actionable creative inputMonitoring, Insight & ReportingTrack community sentiment, conversation themes, and competitor activity, documenting insights for the strategy team and flagging potential issues or crisis situations promptlyUse social analytics tools to track performance and support data-informed content decisionsManage newsroom operations and contribute to weekly brand meetings with marketing stakeholdersWHAT YOU BRINGSolid experience in social media management, with a focus on organic social for consumer brands — ideally in household, FMCG, personal care, or consumer goods categoriesGood platform fluency across TikTok, Instagram, Facebook, and emerging channels, with an understanding of content formats, Mexican audience behaviour, and platform best practicesCompetent copywriting skills, with the ability to adapt brand voice confidently across different platforms, formats, and audience expectationsExperience managing social content calendars across multiple platforms, balancing proactive planning and reactive content at paceExperience coordinating with content creators, influencer partners,



and creative teams to deliver social content on time and on briefExperience using social analytics and reporting tools to track performance and inform content decisionsClear, organised communication skills, with the ability to contribute to client-facing updates and presentationsA genuine feel for Mexican social culture, digital trends, and the everyday rhythms of household and consumer lifeHighly organised, with the ability to manage multiple workstreams and deadlines without losing sight of qualityProfessional proficiency in English is also required for brand and team communicationGen AI & Agentic ThinkingProficiency with Gen AI tools (such as ChatGPT, Claude, Grammarly) to support content ideation, copywriting, trend research, and reportingExperience building personal AI workflows to improve efficiency and quality across a multi-platform workloadAbility to critically evaluate AI outputs and apply human judgement to ensure brand accuracy and authentic audience engagementAn agentic approach to your work: able to self-organise, prioritise effectively, and find efficient solutions independentlyNICE TO HAVEBackground in an in-house agency, embedded studio, or social-specialist environmentFamiliarity with social commerce, paid social amplification, or integrated campaign planningExperience with influencer and creator management platformsA background in editorial, journalism, or content creationCross-market experience or knowledge of adapting social strategy across Latin American marketsIf you're excited about this role but don't meet every requirement, we encourage you to apply.As part of The Brandtech Group, OLIVER is committed to leveraging technology and AI to enhance creative work while maintaining the highest standards of craft, inclusivity, and responsible use.
We are actively pro-inclusive and anti-racist across our community, clients, and creations.
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📌 Community Manager (Mid Level) (Xico)
🏢 OLIVER Agency - Mexico
📍 Xico