Company Overview

DiDi Global Inc. is the world’s leading mobility technology platform. It offers a wide range of app-based services across markets including Asia-Pacific, Latin America and Africa, including ride hailing, taxi hailing, chauffeur, hitch and other forms of shared mobility as well as auto solutions, food delivery, intra-city freight, and financial services.

DiDi provides car owners, drivers, and delivery partners with adaptable work and income opportunities. It is committed to collaborating with policymakers, the taxi industry, the automobile industry and the communities to solve the world’s transportation, environmental and employment challenges through the use of AI technology and localized smart transportation innovations. DiDi strives to create better life experiences and greater social value, by building a safe, inclusive and sustainable transportation and local services ecosystem for cities of the future.

For more information, please visit: www.didiglobal.com/news
LI-Hybrid

Team Overview





The Marketing team formulates the brand and company's marketing strategy — across market channels, brand marketing and media — and drives the campaigns and research that grow the business and strengthen our influence with the industry and our users.

As Senior Brand Manager for Mobility in LATAM, you'll own the brand and marketing strategy for the Mobility business across the region and lead a talented team to deliver it. This is a strategic leadership role: you set regional brand direction, own the fiscal-year plan and budget, and act as the bridge between marketing and senior business stakeholders — turning Mobility's business objectives into a coherent, market-relevant strategy your team can execute across LATAM markets.

Role Responsibilities

Connect the business ambition to the brand vision, developing a strong brand positioning that delivers high user-impact and value
- Owning and designing the marketing strategy for Mobility, translating business OKRs,

📌 Sr Marketing Manager (Ciudad de México)
🏢 Didi Global
📍 Ciudad de México