**Responsibilities**:
- Develop and execute comprehensive research strategies aligned with organizational goals.
- Collaborate with cross-functional teams to identify research objectives and key performance indicators.
- Conduct in-depth quantitative and qualitative research using a variety of methods such as surveys, A/B testing, user interviews, and usability studies.
- Analyze and interpret data to extract meaningful insights and actionable recommendations.
- Utilize and stay updated on various online testing tools to design experiments, collect data, and measure outcomes.
- Implement and manage online testing protocols, ensuring the accuracy and reliability of results.
- Be our liaison with 3rd party research companies.
- Effectively communicate research findings to both technical and non-technical stakeholders.
- Prepare and deliver compelling presentations that convey complex research insights in a clear and accessible manner.
- Collaborate with content leads, designers, digital business developers, and other stakeholders to integrate research findings into the product development lifecycle.
- Act as a research advocate, ensuring that user-centric insights are considered in decision-making processes.
- Stay abreast of industry trends, emerging research methods, and technological advancements to enhance the research capabilities of the team.
- Propose and implement improvements to research processes and methodologies.
**Qualifications**:
- Advanced degree in a relevant field (e.g., Human-Computer Interaction, Psychology, Sociology, Marketing)



or equivalent practical experience.
- Proven experience in a lead research role, with a track record of successful projects and team leadership.
- 5 to 7 years of experience in
- Proficiency in using various online testing tools and platforms.
- Strong understanding of both quantitative and qualitative research methods.
- Excellent analytical and problem-solving skills.
- Outstanding communication and presentation abilities.
- Ability to work collaboratively in a fast-paced, cross-functional environment.
About HP
You're out to reimagine and reinvent what's possible—in your career as well as the world around you.
So
are we. We love taking on tough challenges, disrupting the status quo,
and creating what's next. We're in search of talented people who are
inspired by big challenges, driven to learn and grow, and dedicated to
making a meaningful difference.
HP is a technology company that operates in more than 170 countries around the world united in creating technology that makes life better for everyone, everywhere.
Our history: HP's commitment to diversity, equity and inclusion - it's just who we are.
From the boardroom to factory floor, we create a culture where everyone is
respected and where people can be themselves, while being a part of
something bigger than themselves. We celebrate the notion that you can
belong at HP and bring your authentic self to work each and every day.
When you do that, you're more innovative and that helps grow our bottom
line. Come to HP and thrive!

📌 Digital Content Testing Lead (San Pedro Tlaquepaque)
🏢 Hewlett Packard
📍 San Pedro Tlaquepaque