**Company**: Petra Brands
**Location**: Remote
**Position Type**:Full Time
**Role Overview**
Petra Brands is seeking a **Junior Creator & Influencer Manager** to support the growth of our brands through creator partnerships across **TikTok, Instagram, and emerging social commerce platforms**.
This role is adecuado for someone who is **deeply immersed in creator culture**, understands how influencer marketing drives **retail and direct-to-consumer growth**, and enjoys managing the operational side of creator programs including **sampling, outreach, and campaign coordination**.
You will work closely with our marketing, social, and sales teams to help scale our creator ecosystem while ensuring smooth execution of campaigns, creator relationships, and product seeding initiatives.
**Key Responsibilities**1. Creator Relationship Management**
- Identify, recruit, and manage **TikTok creators and influencers** aligned with Petra Brands’ products and audience.
- Maintain an organized pipeline of creators across **micro, mid-tier, and large creators**.
- Track creator performance including views, engagement, and sales impact.
**2. TikTok Creator Program Management**
- Coordinate **TikTok creator sampling and seeding programs**.
- Manage the full lifecycle of creator outreach including:
- Support paid and organic **creator campaigns for both retail and DTC initiatives**.
**3. Creator Sampling & Product Seeding**
- Manage creator sample requests and maintain an organized **sample inventory tracker**.
- Coordinate product shipments to creators globally.
- Support product seeding strategies for **new product launches and retail activations**.
- Ensure timely fulfillment of creator sample requests.
**4. TikTok Discord Community Support**
- Assist in building and managing Petra Brands’ **TikTok Creator Discord community**.
- Help onboard creators into the community.
- Support creator engagement through:
- Monitor feedback and creator sentiment.
**5. Creator Campaign Execution**
- Support the execution of creator campaigns for:
- Coordinate creator deliverables and timelines.
- Track campaign KPIs and report results to the marketing team.
**6. Live Event Creator Coordination**
- Manage product sampling and creator coordination for **live events, trade shows, and creator meetups**.
- Assist with creator invitations and engagement for events.
- Support logistics for creator participation at brand activations.
**7. Influencer Program Operations**
- Maintain internal systems including:
- Track creator codes, affiliate performance, and campaign metrics.
**Qualifications**
- 1-2 years of experience in **influencer marketing, social media, or creator partnerships**:
- Strong understanding of **TikTok creator ecosystem**:
- Experience managing **product sampling or influencer gifting programs**:
- Highly organized with strong project management skills
- Comfortable communicating with creators and managing relationships
- Familiarity with **social commerce and affiliate marketing**
**Key Traits for Success**
- **Creator-obsessed**: understands social media trends and creator culture
- **Highly organized**: able to manage large volumes of creator requests
- **Execution-focused**: ensures campaigns and shipments happen on time
- **Relationship-driven**: builds strong creator partnerships
- **Growth mindset**: eager to test new creator strategies
**What Success Looks Like**
- Strong creator network actively posting about Petra Brands
- Consistent creator content driving **awareness and sales**:
- Efficient product seeding and creator sampling programs
- A thriving **TikTok creator community**:
- Creator campaigns that support both **retail launches and DTC growth
📌 Junior Creator & Influencer Manager (Ciudad de México)
🏢 Petra Brands
📍 Ciudad de México
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