**Allow us to introduce ourselves**
Hello there! We're Appinio, a general market research company that combines an AI-powered insights platform with expert consultancy. On a mission to make the world a little more fact-based, we help companies understand how consumers think and make smarter decisions.
We started out in Hamburg back in 2014, but we're now humbled to call the world our playground, with over **260 employees** spread across **13 countries**(we're remote-first), 2600+ international clients, delivering research from **+190 markets,** globally.
Want to be a part of the Appinio movement?
Here at Appinio, we value **transparency** **in our recruitment process**, and we've created a blog to share what to expect during each step of our journey together**:_ _**here**
**Your mission as a Research Consultant**
We are looking for a** Research Consultant (M/F/d)** with a passion for reporting, insights generation, and storytelling to join our Research Consulting Team in Latam. In this role, you will advise and coach clients throughout the entire market research process - from selecting the right methodology and writing questionnaires to charting, interpreting, and presenting results across a variety of projects.
You will act as a true sparring partner, exciting clients about customer centricity, agile market research, and innovative methods. You will play a critical role in effectively communicating insights, with a strong focus on engaging storytelling. Additionally, you will create, interpret, and present both high-level and in-depth reports in collaboration with cross-functional teams, ensuring alignment with client expectations and needs.
**What you'll be doing**
- Act as a sparring partner for clients in the creation, adaptation, and analysis of market research projects




- Design studies (e.g., methodology, target group, sample size)
- Create bespoke questionnaires across various use cases (e.g., U&A;, tracking, concept testing, creative testing, MaxDiff, Conjoint)
- Set up questionnaires and fieldwork on the Appinio platform
- Interpret results and provide actionable recommendations; create in-depth reports when needed (including charting, design, and insights)
- Present insights with a strong focus on storytelling, actionability, and clear recommendations
- Collaborate closely with the Sales team on the project scoping for new customers
- Manage projects and contribute to the strategic development of the Research Consulting Team and Appinio products
- Integrate AI across all research steps, collaborating with the Product team to enhance AI capabilities
**You will thrive in this role if**
- You have **more than 3 years of experience** in end-to-end market research and consulting B2B clients, with strong knowledge of quantitative methods and statistics
- You have experience designing studies, writing questionnaires, and working across various research methods and use cases
- You have experience creating reports (in PowerPoint or G-Slides) based on market research data and are skilled in generating actionable insights,



presenting them through clear storytelling to client-side stakeholders across different departments and seniority levels
- You bring a strategic and commercially minded approach, translating insights into business impact for clients
- You are fluent in English and **proficient in Spanish** (C2 level, spoken and written)
- You enjoy working hands-on with tools and platforms, including survey programming and process optimization, combining strategic thinking with practical execution
- You are proactive, curious, and driven to go the extra mile to deliver high-quality outcomes, while balancing excellence and efficiency
- You have excellent communication skills, a pragmatic mindset, and a strong affinity for data
- You have a cooperative and caring attitude
**What's in it for you?**
- **Flexibility Policy**:Our flexibility policy means there is no hard cap on the number of vacation days you can take
- **Your own MacBook** as well as additional hardware to help you get set up
- **Temporary Work from Abroad**:If you're based in the Americas, you can work outside the country for up to 4 weeks a year
**Additional role details**
- This role will report directly to our Team Lead Research Americas
**Our interview process**
- Screening Call with a Talent Acquisition Partner
- Interview with TL Research Americas
- Case Study Interview with our TL Research Americas and with our Research Director
- Executive Interview with C-Level
- Reference Calls
- Offer
- Appinio is an equal-opportunity employer. All applicants will be considered for employment without attention to race, colour, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status._
**Please read our privacy policy**here**.**
**Learn more about us**:

📌 Consumer Insights Manager - Americas (M/F/D) (Ciudad de México)
🏢 Appinio
📍 Ciudad de México