Diageo in Mexico City is seeking a Senior Cultural Insights Lead to identify cultural shifts and translate them into brand strategy and consumer engagement. You will partner with Marketing, Brand, Innovation and Insights teams to shape future-facing recommendations.
Your role includes overseeing research with external partners, guiding cultural foresight projects, and establishing a culturally relevant PR agenda rooted in insights.
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📌 Cultural Insights & Brand Strategy Lead (México)
🏢 Diageo
📍 México
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