Job Summary

We are seeking a driven, organized, and strategic Business Development Specialist to lead and accelerate our franchise expansion in the QSR sector. In this role, you will identify high-potential multi-unit operators and individual franchisees, build strategic relationships, and manage the full sales lifecycle from prospect identification to contract signing.

Key Responsibilities
- Franchise Pipeline & Lead Generation:
Proactively research target markets, identify high-potential franchise candidates, and execute outreach strategies across digital channels, industry events, and broker networks.
- Deal Structuring & Execution:
Lead end-to-end franchise sales processes, including preliminary screening, discovery calls, site evaluation support, and closing franchise agreements.
- Relationship Management:
Cultivate and maintain strong relationships with key decision-makers, regional multi-unit operators, and strategic F&B; industry partners.
- Market Analysis & Strategy:




Conduct regional market assessments and competitor analyses to optimize franchisee recruitment strategies and target geographic growth zones.
- Cross-Functional Alignment:
Partner with Legal, Operations, and Site Selection teams to ensure seamless candidate qualification, compliance review, and store onboarding.

Qualifications
- Education:
Bachelor’s degree in Business Administration, Marketing, International Trade, or equivalent practical experience.
- Experience:
1–3 years of proven experience in sales, account management, or business development (prior experience in F&B; franchising, chain retail, or B2B sales business is highly preferred).
- Industry Acumen:
Strong understanding of franchise financial models, unit economics, and F&B; operational requirements.
- Skills:
Exceptional written and verbal communication skills, strong negotiation ability, and proficiency with CRM platforms and lead tracking systems.

📌 Business Development Specialist (Ciudad de México)
🏢 MIXUE Group
📍 Ciudad de México