About Cabana Studio

Cabana Studio is a boutique social media agency built for brands that want to move fast and stand out. Based in South Florida, we work with consumer brands handling everything from content strategy and creative direction to influencer management and platform execution. We are small, senior, and obsessed with getting the details right.

The Role

We are looking for a Content Strategist / Social Media Manager who is genuinely obsessed with social media. Not another generic "content creator." This is someone who can take high level direction and turn it into a real, executable content system across multiple clients.

We are looking for someone to provide trend adaptations, hooks, references, sounds, shot lists, captions, and a calendar ready to review and approve.

What You Will Own

- Trend research
- Competitor research
- Monthly ideation
- Content calendar planning
- Hooks and scripts
- Captions
- Content briefs
- References and sound selection
- Posting recommendations and scheduling
- Community management

Who You Are

You’re the person who is always thinking on TikTok and Instagram. You understand what makes someone stop scrolling, why certain content performs,



and how to turn a brand’s goals into ideas people actually want to watch, save, share, and talk about. You’re equal parts creative and strategic. You can spot TikTok trend before it feels overdone, write a strong hook, build out a content series, find the right references, and explain why an idea makes sense for a brand.

Important: You’re also organized enough to take those ideas from concept to calendar.

You’re a great fit if you:

- Live and breathe Instagram, TikTok, and social media
- Have a strong instinct for trends, internet culture, and what makes content feel current
- Can independently brainstorm original content concepts and recurring series
- Come up with strong hooks, scripts, captions, and on-screen copy
- Are comfortable analyzing performance and using insights to improve future content
- Have strong attention to detail and can manage multiple brands, deadlines, and moving pieces
- Take initiative, communicate clearly, and don’t need constant direction to move work forward
- Care deeply about making work that feels fresh, intentional, and culturally relevant
- Are excited to work across consumer brands

📌 Content Strategist / Social Media Manager (México)
🏢 Cabana Creative Studio
📍 México