About the Role
We are an international Tourism Marketing & Communications Agency dedicated to promoting some of the world’s most exciting travel destinations, airlines, hotels, car rental companies and tourism brands.
We are looking for a talented and highly creative Social Media Manager to join our digital marketing team in Mexico City and manage social media accounts for our tourism clients.

If you are a creative storyteller with a proven track record of growing and engaging social audiences, a strong understanding of the Mexican digital landscape, and experience creating impactful social media and video content, this could be the perfect opportunity for you.

Responsibilities:
As our Social Media Manager, you will be responsible for developing and executing comprehensive organic and paid social media strategies for our clients. You will create and curate engaging content, manage social communities, oversee campaigns and help translate our clients’ brands and travel experiences into compelling stories for Mexican and Latin American audiences.

Your role will include:
Developing and implementing organic and paid social media strategies aligned with each client’s brand and business objectives
Creating, editing, producing, publishing and curating engaging social media content on an ongoing basis
Developing original copy, short-form video and other social-first content
Maintaining strong and consistent brand identities across social platforms
Managing editorial and social media content calendars
Setting and monitoring content marketing, audience growth and engagement KPIs
Planning and managing paid social media campaigns
Measuring, evaluating and reporting results, insights and trends to clients, partners and stakeholders




Proactively identifying content opportunities and emerging social media trends relevant to our clients
Making strategic recommendations to improve engagement, reach and overall campaign performance
Developing content distribution strategies to maximize organic and paid reach across appropriate channels
Working with graphic designers and other creative resources to develop high-quality visual content
Identifying and engaging with relevant influencers and content creators
Managing online communities and responding to followers in a timely and brand-appropriate manner
Staying current on social media trends, platform developments, digital technologies and evolving audience behaviors

Skills and Qualifications
We are looking for a creative and strategic thinker who can bring travel brands and destinations to life through compelling content.

The idóneo candidate will have:
5+ years of professional experience in social media management, content creation and digital marketing across multiple platforms and audience segments
Experience working with travel, tourism, hospitality or lifestyle brands is highly desirable
Strong knowledge of the Mexican social media and digital landscape
Demonstrated experience with organic and paid social media campaigns
Excellent writing and communication skills in Spanish
Strong professional proficiency in English ,



as the role involves working with international clients and partners
Experience creating and producing social-first and short-form video content
Experience managing and providing creative direction to graphic designers
Familiarity with social media management and content management platforms such as Sprout Social or similar tools
Strong working knowledge of Meta Business Suite, Ads Manager and other major social media advertising platforms
Experience with platforms including Instagram, Facebook and TikTok
A passion for storytelling and the ability to adapt content to different brand voices and audiences
An analytical mindset and the ability to interpret performance data and optimize content accordingly
Strong organizational skills and the ability to manage multiple client accounts, deadlines and priorities
Creativity, initiative and a collaborative approach
A solid understanding of how content marketing, paid media, social media, influencer marketing, PR and email marketing work together to support broader business objectives

This is an exciting opportunity to work with international tourism brands and help shape how destinations and travel experiences are presented to audiences in Mexico and Latin America.

We are looking for someone who combines creativity with strategy, someone who understands what makes great social content, but also understands that social media must ultimately support our clients’ marketing and business objectives.

Job Type: Part-time or Freelance
Location: Mexico City, Mexico
Application: Apply via LinkedIn

Join us in inspiring travel, building tourism brands and connecting travelers with unforgettable experiences around the world l.

📌 Social Media Manager - Mexico City (Nezahualcóyotl)
🏢 Global Marketing & Sales
📍 Nezahualcóyotl