Role: This is a part-time (scaling to full-time within 90-days), contract position. 
We’re looking for a highly skilled Google Ads specialist with deep experience managing and scaling direct-to-consumer (DTC) and ecommerce brands. This is not an entry-level role. We want someone who lives and breathes performance marketing, understands the nuances of every Google Ads product, and can own both strategy and execution.

If you’re the kind of media buyer who treats client budgets like your own money, thrives on testing, moves fast, and consistently finds ways to increase ROAS and lower CAC, we want to meet you.

What You’ll Own (End-to-End)

You will be the subject matter expert for all things Google Ads:

Full account ownership for multiple ecommerce brands
Building campaigns from scratch (search, Shopping, PMax, remarketing, YouTube as needed)
Account audits and strategic recommendations
Day-to-day optimizations, scaling, and budget management
Proactive testing plans: audiences, bids, creative, landing pages
Creative direction (headlines, copy, image/video guidance — no production)
Revenue growth and CAC/ROAS performance
Weekly reporting, insights, and Loom video summaries
Forecasting and growth planning
Conversion tracking setup with GTM/GA4 (experience preferred)
Landing page feedback and CRO recommendations
Occasional participation in client calls (must speak fluent English)

You’ll collaborate closely with our Digital Marketing Strategists (account managers), who will use your analysis, Looms, and insights to communicate with clients.

Who You Are

We are looking for a true operator + strategist, not a button pusher:

Deep expertise across all Google Ads placements: Search, Shopping, PMax, YouTube, Display, Remarketing, and feed optimization
Proactive: You don’t wait for direction; you bring new ideas weekly
Fast and highly efficient, without sacrificing quality
Analytical: Strong understanding of CAC, ROAS, MER, attribution, incrementality
Creative: Always testing new angles,



keywords, structures, and messaging
Obsessed with improving CAC and increasing revenue
A strong communicator: Fluent in English, clear Looms, clean reporting
Calm under pressure, collaborative, low ego
Clear communicator: Fluent English, strong Loom communicator
Organized, reliable, and takes extreme ownership
Curious: Stays on top of Google betas, new formats, and competitive trends
Treats client budgets like their own money - responsible and trustworthy
Comfortable collaborating with U.S.-based teams

Required Experience

Fluent english
3-7+ years managing Google Ads for DTC or ecommerce brands
Proven experience improving ROAS and lowering CAC
Strong understanding of Google Shopping and feed optimization
Strong experience with PMax campaign strategy + structure
Experience managing $20K to $250K+ /mo in ad spend
Ability to diagnose and fix tracking issues (via GTM/GA4)
Experience building highly structured campaigns from scratch
Experience creating detailed reporting & insights
Ability to produce Loom videos with clarity and confidence

Communication Expectations

Communication will take place primarily through email video conferences (Google Meet), email, and Google Chat.
Be available from 9-5pm Mountain Standard Time.

Performance Expectations

Every client is different, but your core KPIs will be:

Improve ROAS and/or MER
Lower customer acquisition cost (CAC)
Drive profitable revenue growth

What Success Looks Like

You independently run smart creative tests, analyze them, and rapidly iterate
You present clear, confident insights through Looms + reporting
You proactively bring new tests and opportunities each week
You find ways to scale spend without sacrificing CAC
You own the channel as if it were your own business

If you feel you are the perfect fit for this role, please do the following:

Send an email to [email protected]
Share a link to your LinkedIn profile.
Attach a 2-3 minute Loom video introducing yourself and sharing why you believe you are the best candidate for the role.

📌 Specialist, Marketing Automation (Ciudad de México)
🏢 Stryde - Ecommerce Search Marketing Agency
📍 Ciudad de México