Web Analyst (Ecommerce) (Xico)

Web Analyst (Ecommerce) (Xico)

20 ago
|
Encora
|
Xico

20 ago

Encora

Xico

**_Important Information:_**:
- **Years of Experience**: 3+ years of relevant experience in analytics.
- **Job Mode**: Full-Time
- **Work Mode**: Remote.
**_Job Summary:_**:
The Web Analyst will lead web analytics projects and provide key insights on eCommerce performance to stakeholders.
The role involves analyzing web data, designing A/B experiments, and ensuring the accuracy and consistency of data pipelines, with a focus on Adobe Analytics.
This position supports the eCommerce scorecard and Cart testing, helping the organization understand customer behavior, performance trends, and data discrepancies.
**_ Responsibilities and Duties:_**:
- Lead web analytics projects and deliver insights to key stakeholders.
- Analyze and present web performance data (tests, campaigns, root cause analysis) to leadership weekly, focusing on traffic and eCommerce conversions.
- Design and analyze A/B experiments, owning the results and reporting outcomes.
- Conduct ad-hoc analyses to understand customer behavior, trends, and data discrepancies using the Adobe Experience Cloud Suite.
- Build and manage data pipelines and reporting solutions based on Adobe Analytics clickstream data.
- Create and maintain data sets for investigative analyses and scalable reporting solutions.
- Collaborate with cross-functional teams to ensure data quality and consistency.
**_Qualifications and Skills:_**:
- Bachelor's degree in Data Analytics, Business, Computer Science, or related field (Master's preferred).
- 3+ years of relevant experience in analytics.
- Strong analytical and problem-solving skills with attention to detail.
- Proficiency in SQL and handling large data sets.
- Experience with Databricks, Adobe Analytics, Tableau,



and GitHub is a plus.
- Ability to manage and ensure the quality of data from multiple sources.
- Strong communication skills, with the ability to distill complex data into actionable insights.
- Self-starter with a focus on achieving goals despite organizational challenges.
**_Role-specific Requirements:_**:
- Experience in web analytics, especially in eCommerce contexts.
- Expertise in designing and analyzing A/B tests.
- Proficiency in Adobe Analytics Workspace, Adobe Target, and clickstream data.
- Familiarity with data visualization tools like Tableau and Power BI.
- Knowledge of data science, machine learning, and statistical modeling is a plus.
- Experience with Python, R, and SQL.
**_Technologies:_**:
- Adobe Experience Cloud Suite (Adobe Analytics, Adobe Target, Experience Manager).
- SQL, Databricks, Tableau, Posit, GitHub.
- Python, R (preferred).
**_Skillset Competencies:_**:
- Data analysis and presentation.
- A/B testing design and result interpretation.
- Data pipeline management.
- Cross-functional collaboration.
- Data quality assurance.
**_About Encora:_**:
Encora is the preferred digital engineering and modernization partner of some of the world's leading enterprises and digital-native companies.
With over 9,000 experts in 47+ offices and innovation labs worldwide, Encora's technology practices include Product Engineering & Development, Cloud Services, Quality Engineering, DevSecOps, Data & Analytics, Digital Experience, Cybersecurity, and AI & LLM Engineering.
At Encora, we hire professionals based solely on their skills and qualifications, and do not discriminate based on age, disability, religion, gender, sexual orientation, socioeconomic status, or nationality.

📌 Web Analyst (Ecommerce) (Xico)
🏢 Encora
📍 Xico

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