Google Ads Senior Account Manager – PPC Leadership | Remote
Position Type: Full-Time, Remote
Working Hours: 9:00 AM – 5:00 PM EST
Reports To: Chief Operating Officer
Team: Leads a pod of up to 7 Google Ads Account Managers
Compensation: $85,000 Base Salary | $120,000 OTE
About the Role
At Pavago, one of our clients is hiring a Google Ads Senior Account Manager to lead a team of Google Ads Account Managers while personally managing a reduced portfolio of high-value PPC clients.
This is a player-coach role. You’ll remain hands-on with Google Ads while coaching your team, reviewing campaign quality, managing escalations, improving processes, and driving client retention.
Your goal: deliver excellent PPC performance, develop stronger Account Managers, and keep great clients longer.
What You’ll Own
Google Ads Strategy & Client Management
- Own a reduced portfolio of high-value Google Ads/PPC accounts
- Develop and optimize strategies based on performance data and business objectives
- Analyze campaign results and provide actionable recommendations
- Serve as a senior strategic advisor and escalation point
- Identify account risks before they impact retention
- Manage high-stakes client conversations
- Identify upsell and cross-sell opportunities
Team Leadership & Coaching
Lead a pod of up to 7 Google Ads Account Managers.
- Run weekly 1:1s, coaching sessions, and role plays
- Review campaign strategy, client calls, and deliverable quality
- QA Account Manager work and maintain PPC standards
- Coach team members on Google Ads and Local Services Ads (LSA)
- Onboard and train new Account Managers
- Support hiring and performance evaluations
- Allocate accounts and balance team capacity
- Identify and address performance gaps
You won’t build campaigns for your Account Managers—you’ll set the standard, QA their work, unblock issues, and develop their skills.
Client Retention & Escalations
- Act as the first escalation point for Account Managers
- Handle complex cli