Job Description Summary:

Being at the forefront of innovation is exciting,and leading transformation in a large global organization is a role that many people aspire to. If this is you, we have a transformational role in our newly developed platform services organization.We’relooking for a transformational leader in our technology services hub focused on marketing technologies.

The Senior Director, Software Engineering , is the senior technology leader accountable for end-to-end product development across the entire globalMarTech, AdTech, Customer, andCommercialportfolio . This leader owns engineering strategy and execution for all products and platforms in the portfolio, supporting customer experience, service experienceacross all regions (North America, LATAM, EMEA, APAC).

This is a foundational leadership role with the mandate, resources,and executive support to build and run a modern, durable product engineeringorganizationon a globalscale. The leader directs a scaled engineering organization of 250+ associates and contractors operatingwithin a modern Product Operating Modeland is accountable for the resilience, scalability, and performance of platforms that directlyimpactconsumer engagement, commercial performance, and data-driven decision-makingworldwide.

The role requires a combination of deep technicalauthority andproduct orientation. The ideal leaderis someone with strong engineering foundations who can move seamlessly from executive strategy conversations to architecture reviews and who will get hands-on and intotechnologywhen it matters.Above all, thisis a steady, calm voice thatleads toa large, globally distributed team through complexity and change.

A defining priority of this role is to lead the organization in leveragingGenerative AI capabilities across the full software development lifecycle and product portfolio, advancing the team from AI-assisted workflows toward AI-enabled delivery and decisioning at scale, responsibly and with measurable business value.

This leader oversees end-to-end product development for a cluster of products within theMarTech, AdTech, Customer and Commercial portfolio. TheSeniorDirectors, Directors,andManagers across the product engineering teamsreporttothis role. This role reports to the Vice President, Platform & Product Engineering, and partners closely with the Senior Directors across Platform, Operations, and Architecture.

WhatYou’llDo for Us:

Engineering Leadership & Organizational Excellence

- Lead and develop a high-performing, globally distributed engineering organization under the Product Operating Model, with clear accountability for product and platform outcomes across allMarTechand AdTech products.

- Build empowered teams that own business problems end to end, from discovery through delivery, operation, and continuous improvement.

- Recruit, develop, and retain top engineering talent and leaders, creating a culture of technical excellence, craftsmanship, accountability, and continuous learning.

- Establish engineering standards, operating rhythms, and accountability frameworks aligned to business outcomes rather than project completion.





Product Development Ownership Across the Global Portfolio

- Own end-to-end development for the entireMarTechand AdTech product portfolio globally, ensuring every product is delivered with quality, reliability, and speed.

- Partner closely with Product Management and Product Design in a durable one-team model to solve meaningful business problems.

- Drive accountability for measurable outcomes, including business impact, system reliability, performance, scalability, and consumer experience.

Technical Strategy & Architecture Leadership

- Define and evolve the technical strategy, architecture, and engineering practices required for scalable, resilient, and secure product platforms at a global scale.

- Provide technical oversight for critical systems and platform investments, staying close enough to the technology to lead by substance.

- Balance build vs. buy trade-offs with rigor and a long-term view, ensuring systems are built for durability, operability, and speed.

- Ensure systems are designed for scale, resiliency, and long-term sustainability, balancing delivery speed with technical excellence.

Generative AI Leadership & Enablement

- Champion the adoption of Generative AI and agentic capabilities across the full SDLC and product portfolio, positioning AI as a core driver of developer velocity, decision quality and operational efficiency.

- Drive team readiness for AI-augmented work, including workforce and process redesign and change enablement, equipping teams to operate effectively in an AI-enabled environment.

Executive Engagement & Strategic Influence

- Serve as a trusted technical advisor to senior business and technology leaders, translating complex technical concepts into clear business implications.

- Communicate engineering strategy, risks, tradeoffs, and investment needs to executive stakeholders with clarity and credibility.

- Influence enterprise technology direction, ensuring alignment across product engineering, enterprise architecture, and business strategy, and participate in executive planning cycles.

Qualifications & Requirements

Leadership & Product Model Experience

- 15+ years of progressive engineering experience, including senior leadership roles and meaningful hands‑on time building scalable solutions; ideally began as a developer and grew into a technology thought leader.

- 5+ years leading engineering organizations within a Product Operating Model or equivalent modern product-centric environment.

- 5+ years leading engineering through organizational transformation and modernization at scale.

- 10+ years building and scaling high-performing engineering teams, including leading other leaders (managers and Tech leads).





- Strong partnership experience with Product Management and Product Design in empowered team environments.

Technical Depth

- Deep expertise in modern software architecture, distributed systems, and platform engineering, with the ability to engage engineers credibly on design and tradeoffs and to get hands‑on when needed.

- Strong command of cloud architectures (AWS / Azure), scalability, resiliency, and operational excellence.

- Track record delivering complex, enterprise-scale platforms and systems, ideally acrossMarTech/AdTech and consumer-facing digital products.

Generative AI Leadership

- Demonstrated experience leading AI or GenAI enablement within products or platform environments, with measurable business impact.

- Familiarity with modern AI/ML platforms, LLM integration and agentic patterns, RAG, and the architectural and governance requirements for scalable, governed AI deployment.

- Proven ability to drive workforce and process transformation in support of AI-augmented development and decision making.

Executive Communication & Leadership Presence

- Exceptional ability to communicate complex technical topics clearly to senior executives and business stakeholders, and to influence enterprise technology strategy.

- Strong business acumen connecting engineering investments to measurable business outcomes.

- A calm, steady leadership style that brings clarity under pressure and earns trust across a large, globally distributed, multi-vendor organization.

Education

- Bachelor’s degree in engineering, computer science, or a related field required; advanced degree preferred. An equivalent combination of relevant education, training, and demonstrated professional experience will also be considered.

WhatWe’llDo for You

- Exposure to World-Class Leaders: Availability to global technology leaders will expand your network and expose you to emerging technologies and techniques.

- Global Connections: Allows you to develop, enhance and maintain general connections that allow us to move faster and learn from others.

- Agile Work Environment: We embrace agile, with management that believes in removing barriers, so you are empowered to experiment, iterate, and innovate.

Skills:

Location(s):

Mexico

City/Cities:

Mexico

Travel Required:

00% - 25%

Relocation Provided:

No

Job Posting End Date:

August 29, 2026

Our Purpose and Growth Culture:

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors - curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

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📌 Senior Director, Software Engineering (México)
🏢 The Coca-Cola
📍 México