Email Art Director
Remote. Full-time. Player-coach.
Performance retention agency for 9-figure DTC brands. Email and SMS are the product. Design is not decoration on top of it. Campaigns have to look like the brand and still convert. The book spans fashion editorial, clean beauty, loud CPG, and luxury accessories. One house style will not work here.
Most email at this level is art directed by nobody. A strategist writes a brief, a designer restyles last month's module, and it ships. It converts fine and looks like everything else in the inbox.
You are the art director on every account. You set the world before anyone executes inside it.
What you'll own
The first emails for every new client. You design them yourself. You do not brief them out and hope.
The visual system for each brand: type, photography (crop, cutout, collage), color, merchandising, motion if it earns its place.
Design quality across the whole book of business. If a campaign looks like a Klaviyo template, a restyled module, or a social graphic dumped into an email, that is on you.
The graphic designers. Brief them,



critique the work, raise the floor, and keep them shipping at the standard you set.
Campaign-level art direction for weekly sends, promos, and drops. Each drop should feel like a designed world, not a product grid with a new header.
Partnership with strategists and copywriters. You take a brief and make it look expensive. You push back when the brief will produce generic work.
Taste across categories. A fashion drop and a clean beauty campaign should not share a layout.
Why this seat and not an in-house one
In-house you art direct one brand and get very good at one voice. Here you get four or five live at once across categories that fight each other stylistically, and you get to keep your hands in the file. If you have been at one brand for three years and can feel your range narrowing, that is the reason to read this twice.
Hours
Core overlap is 9am to 5pm EST. LatAm applicants: Mexico Cit

📌 Director of Email Design for DTC Brands (México)
🏢 Paired
📍 México