Join the team redefining how the world experiences design.Thanks for stopping by.
We know job hunting can be a little time consuming and you're probably keen to find out what's on offer, so we'll get straight to the point.Where and how you can workAlongside our integral campuses, we also collaborate with talented contractors and freelancers from all over the world to help us achieve our crazy big goals.
While we support flexible, remote-friendly ways of working, for this role we're focusing on Mexico City so we can best support our teams and keep collaboration flowing.This role is a 12 month engagement, working full time hours per week.What you'd be doing in this roleAs Creative Strategist for Mexico, you'll be the creative performance engine behind Canva's paid marketing in the region.This role sits at the intersection of Creative, Growth, and Data - combining cultural insight, analytical depth, and creative instinct to continuously improve our performance marketing output.
You won't be running bids day-to-day - you'll be driving the creative strategy that makes those campaigns win.If you love decoding what makes a hook scroll-stopping, turning insights into structured testing, and raising the creative bar sprint after sprint, this role is for you.At the moment, this role is focused on:Leading the full creative cycle - research, briefing, production, and performance review — running weekly sprint cycles that balance quick-win iterations with bigger creative swings, and feeding learnings back to the broader team after every sprintDigging into performance dashboards to spot winning patterns,



diagnose underperformance, and translate insights into clear, actionable creative direction that drives the next round of conceptsDirecting and collaborating with video editors, designers, writers, and local creators to produce high-quality work across Meta, TikTok, YouTube, and emerging channels -briefing and reviewing content to keep it on-brand, culturally relevant, and platform-optimisedBringing deep cultural fluency to every brief - identifying Mexican audience behaviours, regional trends, and platform dynamics that shape compelling, locally resonant storytellingWorking closely with media buyers, data science, and the LatAm Growth Marketing Lead to make sure creative insights translate into measurable business outcomesDriving CRO initiatives that improve acquisition journeys and lift conversion efficiency across key touchpointsUsing AI tools to accelerate ideation, research, asset generation, and analysis -and staying across emerging formats and creative tech that give the team an edgeYou're probably a match if:You have solid experience in growth or performance marketing with a strong focus on creative strategy -and you've worked hands-on across Meta, TikTok,



and YouTubeYou can lead structured creative testing and sprint frameworks, analyse what's working, and turn those learnings into clear briefs for the next cycleYou have strong creative instinct - you know what makes a hook scroll-stopping, a format compelling, and a concept scalable across channelsYou're fluent in Spanish and English, with a sharp eye for tone, nuance, and cultural resonance for Mexican audiencesYou have experience briefing, directing, and iterating with creative talent — video editors, designers, writers, and creators - coaching them to produce performance-driven workYou're confident using dashboards and analytics tools to inform decisions and optimise creative at scaleYou use AI tools to accelerate your workflow and improve output qualityMeet the teamWe're Canva's LatAm Marketing group, and our mission is to make Canva the most loved brand in the region.
We build culturally resonant, high-impact marketing across Latin America - combining bold creative storytelling with sharp performance thinking to drive visibility and growth, market by market.
Mexico is a key focus for us right now, and this role sits right at the heart of that ambition.How we hireWe make decisions to engage contractors based on your experience, skills and passion.We celebrate all types of skills and backgrounds at Canva so even if you don't feel like your skills quite match what's listed above - we still want to hear from you!
Please note that all interviews are conducted virtually.
#J-*****-Ljbffr

📌 Creative Strategist, Mexico (Xico)
🏢 Canva
📍 Xico