Automotive Digital Marketing CoordinatorWe are looking for anAutomotive Digital Marketing Coordinatorto support the development and execution of digital marketing strategies that strengthen brand positioning, generate qualified leads, and drive commercial performance across our dealer network.Key Responsibilities
Coordinate the execution ofdigital marketing strategiesacross multiple channels, including Meta, Google, social media, email, and other digital platforms.
Develop and manage digital campaigns focused onbrand awareness, lead generation, customer acquisition, and vehicle sales.
Coordinate content calendars and ensure consistency with brand guidelines and commercial priorities.
Monitor digital campaign performance and analyze key metrics such asCPL, CTR, conversion rates, engagement, reach, and lead quality.
Prepare monthly reports and dashboards with actionable insights and recommendations.
Support the development of digital strategies fornew vehicle launches, commercial campaigns, events, and promotional activities.




Monitor dealer digital performance and identify opportunities to improve lead generation and conversion.
Support the optimization of paid media campaigns based on performance data and market behavior.
Ensure all digital initiatives follow corporate brand standards and communication guidelines.Qualifications
Bachelor's degree inMarketing, Digital Marketing, Communications, Business Administration, or a related field.
3–5 years of experiencein digital marketing, in theautomotive industry.
Different or less experience Will be not consider.
Experience managing or coordinating digital campaigns
Experience withlead generation and performance marketing.
Strong analytical and reporting skills.
Professional English is a must
Experience working with:Meta Ads Manager, Google Ads, Google Analytics / GA4, CRM and lead management platforms.

📌 Automotive Digital Marketing Coordinator (Xico)
🏢 BYD México
📍 Xico