**Location**: Merida, Yucatan, Mexico
**Job Type**: Full-time
**About the Role**
We’re looking for a **Social Media and Paid Ads Marketer** to create and manage impactful campaigns for our portfolio of **vacation rental clients**. You’ll be responsible for driving bookings, brand visibility, and audience engagement through a mix of **paid advertising** and **organic social media strategies**.
This role is adecuado for a marketer who combines a **creative eye for design** with a **data-driven mindset** — someone who understands what makes travelers click and how to turn that into measurable results for our clients.
**Responsibilities**
- Develop and execute **paid advertising campaigns** across Meta (Facebook & Instagram), Google Ads, and other relevant platforms for vacation rental clients.
- Manage and grow **organic social media presence** for multiple brands, ensuring each reflects its unique identity and target audience.
- Plan and maintain a **content calendar** that aligns with client goals and seasonal travel trends.
- Create visually appealing ad creatives and captions that tell a story and inspire bookings.
- Monitor and optimize campaigns daily to maximize ROI and reduce wasted spend.
- Track and analyze key metrics (CTR, CPA, ROAS, engagement rates) and prepare performance reports for clients.
- Collaborate with design, content, and account teams to deliver cohesive, high-performing campaigns.
- Stay up to date on platform updates, travel marketing trends, and creative best practices.
**Requirements**:
- **C1-level English proficiency or higher** (excellent communication and copywriting skills).




- Proven experience running **paid ads and organic social campaigns**, ideally in hospitality, travel, or e-commerce.
- Strong knowledge of **Meta Ads Manager**, **Google Ads**, and social analytics tools.
- Ability to manage multiple client accounts and balance creative and analytical tasks.
- Great **design sensibility** and ability to guide or create visuals that capture attention.
- Organized, self-motivated, and results-oriented — thrives in a fast-paced, client-driven environment.
**Nice to Have**
- Experience with **vacation rentals, hotels, or travel-related marketing**.
- Familiarity with **Canva, Figma, or Video Editing Tools**.
- Knowledge of **retargeting, conversion tracking, and A/B testing**.
- Understanding of **landing page optimization** and **basic SEO principles**.
- Comfortable presenting campaign results and recommendations to clients.
**Why You’ll Love Working With Us**
- Collaborate with a dynamic marketing team focused on the vacation rental industry.
- Work on creative campaigns for **beautiful destinations** and **unique properties**.
- Access the latest tools in digital marketing, analytics, and AI-assisted optimization.
- Opportunity to grow your skills while helping clients achieve real, measurable results.
Pay: $16,000.00 - $22,000.00 per month
Ability to commute/relocate:
- Mérida, Yuc.: Reliably commute or planning to relocate before starting work (required)
Application Question(s):
- Is your English proficiency at mother tongue level or at least C1 or better?
**Experience**:
- Social Media Marketing / Paid Ads: 1 year (required)
**Language**:
- English (required)
Work Location: In person

📌 Social Media & Paid Ads Marketer (Mérida)
🏢 Rentamira
📍 Mérida