16 ago
|
RISE
|
Ciudad de México
16 ago
RISE
Ciudad de México
rise is an award-winning , full-service media agency of record that is backed by data and powered by people. We create omnichannel experiences using our proprietary tech stack and advanced analytics capabilities to help solve the unique struggles brands face today. This approach, with transparency at its core , specializes in omnichannel media, commerce and retail media, advanced in-home media, as well as content and creator marketing.
we offer "risers" the opportunity to work in an ever-evolving industry that will foster learning and development, provide an innovative work environment with diverse projects and clients, career advancement paths a collaborative team environment, corporate social responsibility initiatives, an inclusive and diverse culture, plus association with a reputable media agency. General purpose of job:
the manager, investment, digital will be responsible for various digital marketing activities, including strategic campaign development, optimization, and performance analysis for our clients that drive consumer engagement. The manager will have superior analytical, organizational, and time management skills with the ability to work on multiple projects at the same time. The successful candidate must display a service-oriented, positive attitude for clients and colleagues, coupled with an appreciation of business realities.
this position will develop winning digital strategies that activate consumers and encourage repeat site visits for performance-based and brand awareness campaigns utilizing current and emerging digital media best practices. While the role focuses primarily on digital media,
the manager should also understand the omnichannel marketing strategy desired by clients and led by our integrated planning teams, along with the specific marketing / media responsibilities of rise. The successful manager will provide a high level of service and thought leadership to assigned accounts and navigate the ongoing complexities of digital media to provide a seamless, accurate, and accountable engagement experience. Work with the director and the media planning teams to develop strategies for all digital media buys, as assigned
lead strategic and tactical planning activities, with oversight responsibilities; manage and be accountable for budgets with team; oversee reports and client billing
set realistic client expectations and make every effort to exceed them with timely quality work
responsible for managing a team of direct reports (remote and across all rise locations) with accountability for all aspects of team oversight, including employee onboarding, employee training, employee performance (accountability and behavior), employee retention
overall control of workflow and assigned responsibilities within the team; oversee the progress of all projects and provide assistance, where necessary,
to ensure timely completion; participate in client education of assigned digital channels, with responsibility for developing intellectual capital, including best practices, case studies, and official agency points-of-view
encourage thorough evaluation of cross-channel digital marketing strategies, finding opportunity for competitive advantage
keep a finger on the pulse of the ever-changing landscape of digital advertising, including new technology, ai and evolving platforms
bachelor's degree (communications, marketing, advertising, or business)
~5+ years developing and managing complex, digital, and multichannel media campaigns
~2+ years leading high performance teams
~ sophisticated microsoft excel and power point skills.
~ experience with data analytics tools (adobe analytics, google analytics) preferred.
~ in-depth understanding of performance media strategy, planning, buying, and tracking, as well as campaign
~ experience analyzing marketing metrics, making quantitative evaluations of planned and completed marketing / media efforts, establishing kpis and test methodologies, and analyzing tests
~ expert proficiency with social platforms (meta, tik tok, pinterest, you tube, etc.), exceptional communication, interpersonal, project/time management, and presentation skills, including the ability to interact at executive levels, both internally and externally.
~ understanding of the digital media landscape with a focus on emerging trends, evolving consumer use, privacy regulations and targeting capabilities.
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📌 Manager, investment, digital (Ciudad de México)
🏢 RISE
📍 Ciudad de México