Netflix is one of the world's leading entertainment services, with over 300 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.
About the Team
Market Activation is a newly formed team designed to set the standard for commercialization, go-to-market readiness, and launch execution across Live, Content, and Ad solutions. We simplify complex problems and streamline stakeholder engagement. We operate at the intersection of commercial ambition, product capability, and customer insight and anchor everything in strategic execution excellence, operating with speed, simplicity, accountability, and data-driven decision-making.
About the Role
The Manager, Market Activation – Live & Custom (LATAM ) will play a critical role in shaping and scaling the commercial frameworks that power Live and Custom partnerships across the LATAM region. This role sits at the center of the Ads ecosystem,



responsible for translating integral monetization strategy into scalable, locally relevant commercial models that support the LATAM Sales and Brand Partnership teams. Although this role is focused on LATAM , the Market Activation Live & Custom team has a global remit and flexes to support other regions as needed.
Scope includes:
Regional Live sports and entertainment opportunities
Custom partnerships leveraging the Netflix ecosystem
Ongoing evaluation and optimization of future Live and Custom opportunities as new products, IP, and solutions become available
This role is equal parts strategist, operator, and connector, comfortable navigating ambiguity while driving clarity and execution.
Key Responsibilities
Develop monetization frameworks for Live and Custom programs, grounded in Netflix’s commercial principles and informed by key considerations including policy, measurement, and product innovation

📌 Live Ads Commercialization Manager (Ciudad de México)
🏢 Netflix..
📍 Ciudad de México