Company designs, builds, and operates AI-powered products and workflows for technology and social impact ventures, primarily for U.S.-based clients. We work on projects that combine meaningful human needs, strong teams, and business viability.

We already have strategy, positioning, and a growing pipeline from our network. What we need now is a repeatable top-of-funnel engine that generates qualified leads independent of founder activity — this role owns that.

We operate with AI at the core. The right person uses AI to compress the cycle from idea to published asset from weeks to days and actively introduces new tools to accelerate workflows.

The Role
You own the top of the funnel: generating qualified leads through experiments, content, and campaigns — and iterating based on results.

You’ll work closely with leadership for direction, but you own execution: writing posts, building landing pages, launching campaigns, testing ICPs, and optimizing what works. This is a hands‑on role — you produce, decide, and iterate.

Strong performance leads to growth into Marketing Lead or Growth Lead .

What You Own

Qualified lead generation. You are measured on the volume and quality of leads entering our pipeline. Every activity serves this outcome. If something isn't working, you propose changes rather than repeating it.

Experiment velocity. You run continuous experiments across messaging, channels, offers, and ICP segments. The goal is to test quickly and learn what works, not to deliver polished campaigns on a quarterly cadence.

ICP audience growth. You grow Telos's presence in the communities where our ICPs live (LinkedIn, Ruby events, founder networks, industry groups) and turn that presence into conversations.

Nurture and follow‑up. You build and operate the email and follow‑up systems that keep leads warm between touchpoints so no opportunity goes cold.

Content that drives the pipeline. You produce content (social posts, blog posts, one‑pagers, email campaigns) designed to generate conversations, not just visibility.





AI‑driven workflow leverage. You use AI tools (Claude, ChatGPT, Midjourney, image and video generation tools, research agents, automation platforms) as a core part of how you produce work. You scope and introduce new AI tools as they emerge, evaluate them against our workflows, and adopt the ones that compress cycle time or raise quality. You are expected to operate at a pace that would be impossible without AI leverage.

What You'll Do
Web Publishing

Deploy and maintain landing pages, service pages, and content pages (Webflow now, Bridgetown/static site generators as we transition)

Stand up new pages the same day copy is finalized

Own navigation, CTAs, formatting, and mobile responsiveness

Content Production

Produce LinkedIn posts, blog posts, email copy, and one‑pagers from source material: transcripts, Loom recordings, internal documents, conversation notes

Use AI tools to accelerate drafting, research, and iteration cycles

Write in a practitioner voice that resonates with technical leaders without sounding like a marketing department

Maintain a weekly publishing rhythm. Content sits in draft for days, not weeks

Email and Campaigns

Execute email campaigns: build lists, format cleanly, QA before send, track performance

Run small‑scale experiments: LinkedIn ads, landing page tests, webinar promotion, outbound collateral

Report results in plain terms. What went out, who engaged, what we learned, what changes next

Visual and Brand Execution

Produce on‑brand social graphics, email layouts, and one‑pagers using our existing design system and AI‑assisted design tools





Catch formatting and brand inconsistencies before they reach the market

AI Tooling and Workflow Design

Continuously scope and evaluate new AI tools that could accelerate your work

Introduce tools that earn their place and retire tools that don't

Build reusable prompts, templates, and automations that compound your output over time

Coordination and Decision‑Making

Sync directly with engineering, design, and business development without routing through leadership

Make marketing calls (targeting, sequencing, channel, messaging) and bring them as decisions with rationale, not open questions

Arrive at weekly meetings with published work, experiment results, and proposed next tests

How You'll Be Measured

Qualified leads generated per week and month

Experiment velocity: number and quality of tests run

Speed to publish: time from idea or input to live asset

Conversion rate from initial touchpoint to discovery call

Pipeline contribution: leads that progress into active sales conversations

How You’re Measured

Qualified leads generated

Speed to publish

Conversion to discovery calls

Success = predictable, scalable lead generation independent of founders.

Requirements

2–4 years in growth, demand gen, or content roles

Daily hands‑on AI usage (ChatGPT, Claude, etc.)

Proven ability to ship (pages, campaigns, content)

Strong writing and editing

High ownership, independence, and attention to detail

Nice to Have

Paid acquisition (LinkedIn ads)

Basic HTML/CSS

Experience with AI workflows/automation

Experience marketing technical products

Background in startups, agencies, or B2B

Based in Mexico City or Monterrey

What We Offer

Competitive compensation + performance bonus

20 days PTO

Versátil hours + hybrid model

Exposure to U.S. clients and real product challenges

Mentorship and growth

Budget for learning and AI tools

Strong culture focused on ownership and long‑term growth

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📌 Growth Marketer (Monterrey)
🏢 Mappa
📍 Monterrey