Please ensure that resumes are submitted in English; this is a remote position but MaryRuth's is based in the US._
**Responsibilities**
- **eCommerce Campaign Strategy & Execution**
- Develop, implement, and optimize e-commerce campaigns to boost revenue and customer engagement.
- Track campaign performance, create detailed recaps with key insights and recommendations, and present findings to management.
- Collaborate with marketing and creative teams to ensure promotional strategies align with brand objectives.
- **Product Listings, SEO & Category Optimization**
- Manage and enhance product listings with accurate information, compelling copy, and high-quality images.
- Implement SEO strategies to improve organic visibility and rankings on Amazon, Walmart, Shopify, and other platforms.
- Conduct regular audits and A/B testing to optimize product pages for better conversion rates.
- **Performance Tracking & Data Analysis**
- Monitor eCommerce performance metrics using tools like Jungle Scout, Tableau, and Google Analytics; provide monthly performance reports analyzing MoM and YoY trends and including strategic recommendations.
- Identify data-driven opportunities to improve pricing, promotions, and customer engagement.
- **Customer Journey & Retention Optimization**
- Improve cart recovery, upselling, and personalized product recommendations to increase customer lifetime value.




- Develop and refine automated workflows and customer touchpoints to enhance the shopping experience.
- Work with the Customer Experience team to address and efficiently resolve product-related inquiries.
- **Marketplace & Industry Expertise**
- Stay up to date on eCommerce trends, algorithm changes, and platform updates through ongoing research; attend industry webinars and conferences to bring new insights and strategies to the eCommerce & Marketing team.
- **Operational & Compliance Management**
- Ensure compliance with marketplace policies and prevent listing suppressions.
- Maintain accurate inventory levels and product availability through proactive coordination with Supply Chain and other internal partners.
- Monitor and manage Amazon and other marketplaces' Buy Box ownership to maximize visibility, competitiveness, and revenue potential; work cross-functionally to resolve pricing discrepancies or violations that could affect Buy Box win rate.
- **Strategic Growth & Optimization**
- Execute marketplace and DTC initiatives to increase traffic, conversions, and revenue.
- Conduct competitor analysis to refine pricing, positioning, and promotional strategies.
- **Cross-Functional Collaboration**
- Work closely with teams in Marketing and Operations to align eCommerce strategies; communicate insights and recommendations to senior leadership and additional stakeholders.
- Additional responsibilities as needed.
- Some travel (

📌 Ecommerce Specialist (Mx) (Xico)
🏢 MaryRuth's
📍 Xico