**_Welcome to Warner Bros. Discoverythe stuff dreams are made of._**
**Who We Are**
When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the _storytellers_ bringing our characters to life, the_ creators_ bringing them to your living rooms and the _dreamers_ creating what’s next
From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.
The Daily
- Performance analysis to measure marketing campaigns and make recommendations
- Analyze and have a deep understanding of media spend (investment and return) and measure performances
- Support the development of data framework and analytical approaches
- Develop, maintain, and refine market mix models and attribution models using advanced statistical models
- Build optimization algorithms using the model output to optimize media spend to maximize subscriber growth and revenue
- Synthesize analytics and statistical approaches into easy-to-consume storylines, both visually and verbally, and provide indicated actions for executive audiences
- Present key drivers behind media effectiveness and performance with business partners and senior executives and craft related action plans
The Essentials
- BA/BS in business analytics, statistics, mathematics, economics, industrial engineering,



or other quantitative discipline is required. Masters/PhD is a plus
- 4+ years of experience building data science/statistical models (Multivariate regression, statistical test measurements, Time Series Model etc.)
- Expertise in SQL and R
- Proficient in Python and Databricks
- Experience designing and evaluating experimental/ incrementality test
- Experience in Media Mix Modeling a plus
- Experience in RShiny a plus
- Experience in linear and non-linear optimization (Local/Integral) approaches a plus
- Knowledge of media and advertising (display, digital, paid search etc.) a plus
Other desired qualifications:
- Strong curiosity, leadership, and business acumen.
- Passionate about using data to drive strategy and product recommendations.
- Experience in subscription-based businesses or eCommerce preferred.
- Strong interpersonal skills with the ability to motivate, collaborate and influence.
- Ability to deliver on multiple projects and meet tight deadlines.
- A developed creative taste and strong instinct for stories and experiences that will capture consumers.
- Actively engage in strategic conversations with social insights and community perspectives
- Ability to adapt rapidly in a fast-moving environment with shifting priorities and the ability to react quickly, dynamically, and intelligently.
- Ability to effectively influence and communicate cross-functionally with all levels; exceptional verbal and written communication skills.
- Strong presentation skills are a must.
**How We Get Things Done**
**Championing Inclusion at WBD

📌 Senior Data Scientist - Media Mix Modeling (Ciudad de México)
🏢 WARNER BROS. DISCOVERY
📍 Ciudad de México