Overview
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Roku is changing how the world watches TV
Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.
From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.

About the team
This role bridges sales, supply chain, and retail operations, transforming insights into action plans that drive sales, optimize inventory,



and improve the customer experience at the point of sale.

About the role
The CPFR Analyst plays a key role in achieving Roku’s sales objectives by identifying market opportunities in the streaming player category and maintaining continuous collaboration with retail partners. Through data collection, analysis, and close alignment with cross-functional teams, the CPFR Analyst ensures product availability that meets consumer demand, staying ahead of competitors through proactive planning.

What you’ll be doing
- Develop and maintain statistical demand forecasts in collaboration with Key Account Managers, aligning on a consensus forecast to enhance sell-out accuracy
- Monitor market trends, sales performance, and identify key opportunities to adjust plans as needed
- Track customer purchase plans and propose inventory strategies at the point-of-sale level to ensure optimal stock levels
- Deliver performance insights and recommendations thr

📌 CFPR Analyst (Ciudad de México)
🏢 Roku
📍 Ciudad de México