15 ago
|
Oliver Agency
|
Fuentes del Pedregal
15 ago
Oliver Agency
Fuentes del Pedregal
Fundada en 2004, **OLIVER/ IIM&P;** es la primera y única empresa del mundo especializada en diseñar, crear y gestionar agencias y ecosistemas de marketing internos a medida con el modelo inhouse para distintas marcas. Colaboramos con más de 300 clientes en más de 40 países y seguimos sumando. Nuestro modelo único impulsa la creatividad y la eficiencia, lo que nos permite ofrecer soluciones personalizadas que impacten profundamente en las audiencias.
Como parte de **Brandtech Group**, estamos a la vanguardia en el uso de tecnología de inteligencia artificial para revolucionar la forma en que creamos y entregamos nuestro trabajo. Nuestras soluciones de **inteligencia artificial** mejoran la eficiencia, estimulan la creatividad e impulsan la toma de decisiones acertadas, lo que permite a nuestros equipos producir resultados innovadores e impactantes.
**Role**: Senior Channel Manager
**Location**: CDMX
**What you will be doing**:
- Managing all inbound comments with appropriate responses and escalations
- Community management to foster relationships and advocacy within social audiences
- Strategically proactively CM across wider network of trending and relevant content
- Posting and scheduling all content
- Moderating Facebook, Pinterest, Twitter, Instagram etc via Sprinklr and Trust Pilot.
- Helping to plan the monthly content calendars
- Helping to develop copy to support our visual content
- Participating in creative brainstorms alongside the Social Media Manager, Art Director and Social Strategist
- Sourcing and collating relevant UGC content to map out into monthly calendars
- Having a great understanding of social channels and trends
- Staying up to date with updates and changes across the social platforms and communicating these to team members
- Support SMM in keeping the content and cultural calendar up to date
- Using tools (such as Sprinklr, Dragonfly AI, Pencil and GWI) and platform insights to extract data; conduct advanced data analysis to derive actionable insights and recommendations, driving continuous improvement - trends and patterns.
- Have a strong knowledge of industry benchmarks for reach, engagement, sentiment etc
- Regular social listening to look for opportunities to respond to and lead conversations
- Working directly with clients to help the team deliver reporting, share ideas, take feedback and discuss updates
- Building relationships with your clients by part taking in regular meetings and delivering exceptional insight.
- Liaising and working with paid media and C&E; agencies to ensure content is optimised and considered across all channels
- Supporting the social media manager and social strategist with campaign planning
- Weekly performance optimisations and actionable recommendation across organic and paid socials.
- Support SMM with quarterly PCAs - collate data across all analytics platforms to help form a clear and conclusive story
- Be proactive in seeking out and optimising content in alignment with channel updates and trends (visuals, audios, memes, pages, celebs)
- Identify and leverage reactive content recommendations; timely and actionable approach
- Mentor other CMs providing guidance and development opportunities within CMing field.
- Develop and implement crisis management plans for social media, leading the team through high-stakes situations with effective comms strategies.
- Make critical decisions, with support and guidance of SMM, regarding brand reputation management and escalation protocols.
- Partner with SMM and Strategist to pilot new platforms and creative formats.
- Oversee the integration and optimisation of organic to paid asset recommendations.
**What you need to be great in this role**:
- Someone who loves social media and wants to grow within this field as part of their career
- Has established a strong track record in social media and is looking for their next step up
- Is comfortable working in busy environments with many projects on the go at any time
- Must have flawless written English including punctuation and spelling
- Someone who loves the pace of digital change and innovation
- Someone who keeps abreast of pop culture, loves a meme, and keeps on top of internet trends
- Follows influencers across a range of passion points and platforms
- Good understanding of which content, formats and platforms drive which outcomes
- Good understanding of people’s behaviour on social media across different platforms
- Must be highly analytical with a ‘measure and optimise’ approach to content creation
- Well organised with good time management, and is comfortable working on a range of tasks and projects at once
- Good verbal communication skills
- Ideally someone who has an interest in spirits and alcohol trends
- Experience with social listening and social management tools
- Someone who is motivated to work hard and learn from the best
**Experience**:
- **English Level: Advanced in Writing, Listening and Speaking**.
- Bachelor’s degree in marketi
📌 Senior Channel Manager (Fuentes del Pedregal)
🏢 Oliver Agency
📍 Fuentes del Pedregal