We are looking for a proactiveBusiness Analystto join ourPyMe Acquisition Team.PyMe Acquisition Teamis responsible for building and scaling client acquisition channels.
We work at the intersection of Product, Operations, and Growth, transforming early-stage ideas into scalable, data-driven solutions.
This is a high-ownership role where you'll take end-to-end responsibility for a product area, working closely with Engineering, Operations, and Analytics to improve how we attract and onboard new clients.In this role, your primary focus will be ourwebsite and the Digital acquisition channel— you'll own the tasks around web pages, funnels, and digital client acquisition.
Alongside this core focus, you'll also support other acquisition channels at a lower priority, helping the team see the full picture of how clients reach Plata.Challenges that await you:Own the website and Digital acquisition channel as your primary product area, driving development from hypothesis to deliveryAnalyze and improve the client journey across our web pages — landing pages, forms, and conversion funnelsGather, analyze, and formalize business requirements, translating them into clear specifications and development tasksResearch user workflows, identify pain points, and propose improvements to web interfaces and business processesDefine product metrics and KPIs, analyze channel performance, run experiments, and validate hypotheses using dataCollaborate closely with Product Managers, Engineering, Operations, and Data teams throughout the delivery processImprove onboarding experiences, increase channel adoption, reduce churn, and optimize acquisition funnelsSupport other acquisition channels as secondary priorities,



contributing to a unified view of client acquisitionWhat makes you a great fit:1+ year of experience as a Business Analyst or in a similar analytical role within a product companyStrong analytical thinking with the ability to structure ambiguous problems and transform them into clear business requirementsUnderstanding of web funnels and conversion, with hands-on experience using web analytics tools (Google Analytics, GTM, or similar)Experience writing specifications and supporting feature implementation throughout the delivery processBasic technical background with hands-on experience writing SQL queries and working with analytical dataOwnership mindset with a proactive and structured approach to problem solvingExperience collaborating with cross-functional teams and stakeholdersB2 or higher English level for effective communication with an international teamYour bonus skills:Spanish at any levelExperience with A/B testing tools and methodology, and familiarity with digital acquisition metrics (CAC, CR, CPA, LTV)Experience in adjacent roles such as Product Management, Project Management, or System AnalysisExperience working in high-growth product companies, fintech, marketplaces, or similar digital environmentsFamiliarity with Figma, Miro, Jira, Confluence, or similar collaboration and documentation toolsOur ways of working:Innovative Spirit:A commitment to creativity and groundbreaking solutionsHonest Feedback:valuing open, transparent communicationSupportive Team:a strong, collaborative communityCelebrating Achievements:recognizing our wins togetherHigh-Tech Environment:a team full of smart and revolutionary people who date to challenge the status quo of incumbent financesOur benefits:Relocation supportto Mexico with assistance for the employee and their familyFlexible workfrom our officeHealthcare CoverageEducation Budget:Language lessons, professional training and certificationsWellness Budget:Mental health and fitness activity reimbursementsVacation policy:20 days of annual leave and paid sick leave

📌 Business Analyst Junior+ [Pyme Acquisition - Website & Digital] (México)
🏢 Plata Card
📍 México