**Company**: DozalDevs **Location**: Remote (Mexico) **Job Type**: Full-Time **About DozalDevs**: At DozalDevs, we don’t just build AI, we bridge the gap between "innovation" and "execution." We specialize in helping hyper-growth teams ship proven AI APIs at lightning speed, eliminating the risk and friction of building from scratch. We are a lean, results-obsessed collective of builders. We’re about to ignite Project Lighthouse, our most ambitious lead-generation engine to date, and we’re looking for a world-class execution expert to help us set the pace. **The Mission**: We are seeking an experienced, hands-on Paid Media Manager to own, manage, and scale our paid marketing campaigns across LinkedIn, Google, and Meta. Your primary mission is to generate a predictable pipeline of qualified leads from our highly specific Idóneo Customer Profile (ICP). You will start by executing our data-backed "Project Lighthouse" strategy. From there, your role will expand to owning our broader demand generation efforts, optimizing the entire conversion funnel, and scaling our initial ad spend as you prove ROI. You will be the internal champion for paid media, translating complex data into actionable business insights for the leadership team. **Key Responsibilities** **Campaign Execution & Strategy**: - Set up, launch, and manage paid advertising campaigns based on our "Project Lighthouse" strategy, with a heavy emphasis on LinkedIn Ads. - Build and manage complementary campaigns on Google Ads (Search) and Meta Ads. - Translate our ICP into precise audience targeting parameters and continually refine them based on lead quality. **Optimization & Scaling**: - Actively monitor campaign performance, manage our initial $5,000/month ad spend, and successfully scale that budget as you hit target KPIs (CPA <$2,000, 9 SQLs/month). - Own the A/B testing roadmap for ad copy, creative, and audience segments.



**Conversion Rate Optimization (CRO)**: - Go beyond the click—collaborate on, build, and optimize landing pages to maximize conversion rates and reduce CPA. **Reporting & Internal Leadership**: - Provide weekly performance reports detailing key metrics, insights, and strategic recommendations. - Build the foundational playbooks and processes for DozalDevs' ongoing demand generation function. **Who You Are (The Growth Specialist)**: - **A B2B SaaS Marketing Expert**: You have a proven track record of generating high-quality leads (MQLs/SQLs) for B2B software or technology service companies. _(Note: E-commerce, D2C, or local business experience will not be a fit for this role)._ - **A LinkedIn Ads Master**: You are a true specialist in B2B LinkedIn advertising. You can demonstrate past success in targeting niche, senior-level decision-makers (e.g., CTOs, VPs of Engineering, Product Leaders) in the tech industry. - **Hands-On & Tactical**: You thrive on being "in the weeds" of ad platforms, pulling levers, and seeing the direct impact of your work. You are a builder and a doer, not just a delegator. - **Data-Driven & Analytical**: You live by the numbers and can clearly articulate how your actions translate into pipeline revenue, CPA, MQLs, and SQLs. - **A Collaborative Communicator**: You can explain complex marketing mechanics in a simple, straightforward way to cross-functional teams and leadership. **To Apply** Please submit your resume along with a brief cover letter. In your cover letter, please include: - A short paragraph describing your experience running demand generation/paid campaigns for B2B SaaS companies. - A specific example of a successful LinkedIn Ads campaign you managed that targeted a technical or executive-level audience, including the specific results (CPA, pipeline generated, etc.) you achieved. Pay: From $1.00 per month Application Question(s): **Language**: - English, and what is your level (required) Work Location: Remote

📌 Paid Media Manager (México)
🏢 DozalDevs
📍 México