Commercial Digital Transformation Lead (Miguel Hidalgo)

Commercial Digital Transformation Lead (Miguel Hidalgo)

14 ago
|
PEPSICO
|
Miguel Hidalgo

14 ago

PEPSICO

Miguel Hidalgo

Overview:
**CAREERS TO SMILE ABOUT**:
At PepsiCo, you’ll discover a place where our mission is to create smiles around the world. With a portfolio of more than 500 beloved brands including, Gatorade, Lay’s and Quaker, our work touches millions of people every day.
At the heart of the company is a team of thinkers, creators, and problem-solvers who collaborate to innovate and turn ideas into action. Driven by innovation and a focus on creating joyful moments through food and drinks, our decisions are guided by consumer centricity, creating opportunities for our associates to do meaningful work and make a lasting impact in the communities we serve.
Whatever your role, you’ll be part of a integral community that values your ideas and empowers you to make an impact, on your career and on the world around you.
**Responsibilities**:
**The Opportunity**
The S&T; Commercial Deployment Lead is a manager S&T; deployment leadership role responsible for translating commercial business strategy into scalable digital capabilities across sales, route-to-market, distribution, and customer-facing ecosystems. This role acts as the primary bridge between Commercial functions, global teams and Technology, ensuring that enterprise platforms, digital tools, and innovation programs are effectively deployed to enable business growth, operational efficiency, and transformational change.
Operating within a high-complexity, large-scale environment, this leader oversees the end-to-end deployment of commercial technology initiatives that impact thousands of frontline users, distribution centers, and field execution routes. The position combines strategic roadmap ownership, deployment execution, business relationship management, and innovation leadership to ensure technology investments produce measurable business outcomes.




This role requires balancing executive-level strategic influence with hands-on deployment excellence, ensuring commercial priorities are converted into practical, scalable, and user-centric IT solutions across Mexico Foods and broader LATAM innovation initiatives. Key focus areas include digital transformation, deployment governance, capability roadmap design, emerging technology adoption, change enablement, and operational scalability.
**- Your Impact**
As **Tech Bus Engagement Manager** your scope would consist of
**Strategic Commercial Technology Leadership**:
- Serve as the trusted technology advisor to Commercial leadership, shaping digital strategy and deployment priorities aligned to business growth objectives.
- Define and maintain multi-year commercial capability roadmaps across sales, field execution, route optimization, and commercial productivity.
- Identify business pain points and convert them into scalable technology deployment opportunities.
- Align local commercial priorities with enterprise architecture, global innovation, and corporate strategy.
**IT Deployment & Program Execution**:
- Lead the deployment of integrated commercial digital solutions across large user populations, ensuring scalability, adoption, and operational continuity.
- Oversee full deployment lifecycle, including solution design alignment, pilot execution, deployment planning, implementation governance, and post-launch adoption.




- Partner with PMO, architecture, product, and transformation teams to ensure deployment quality, budget discipline, and execution excellence.
- Ensure technology solutions are operationally viable across thousands of users, distribution centers, and route structures.
**Business Transformation & Adoption**:
- Drive organizational readiness and change management to maximize adoption of deployed solutions.
- Measure deployment success through business KPIs, user adoption, and capability maturity.
- Coach commercial stakeholders to clearly articulate business requirements and digital priorities.
- Act as a strategic enabler for commercial transformation rather than solely a technical executor.
**Innovation & Emerging Technology**:
- Evaluate, pilot, and scale new technologies including AI/ML, IoT, automation, cloud, and advanced analytics for commercial use cases.
- Build external innovation ecosystems with startups, vendors, accelerators, and strategic partners.
- Lead proof-of-concept initiatives that can become enterprise deployment blueprints.
- Continuously monitor industry trends to identify competitive advantages.
**Leadership & Stakeholder Management**:
- Lead and develop deployment teams while influencing cross-functional and matrixed teams.
- Manage senior stakeholder relationships, including CxO, functional leaders, and external partners.
- Drive governance, prioritization, and strategic decision-making across multiple initiatives.
- Operate effectively in ambiguous, fast-changing environments requiring executive presence and disciplined execution.
Qualifications:
**Who Are We Looking For?**
**Education & Experience**:
- Bachelor’s degree in Information Technology, Computer Scien

📌 Commercial Digital Transformation Lead (Miguel Hidalgo)
🏢 PEPSICO
📍 Miguel Hidalgo

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