14 ago
|
TLNT Group
|
México
Marketing Coordinator
Join a team that puts people at the center of everything. At TLNT, we believe that recruitment is more than just filling roles — it’s about connecting humans with humans. We’re a people-first organization partnering with top U.S. companies to help them grow by attracting exceptional talent, and we know that the right content can open the right doors.
About our partner: Join an online education company dedicated to supporting elementary school teachers through high-quality professional development and literacy-focused teaching resources. Founded in 2012, the company operates fully remotely and serves educators through online memberships, courses, and downloadable curriculum materials. With a small, close-knit team, the company values collaboration, open communication, diversity, and work-life balance, while remaining deeply committed to making a meaningful impact in classrooms across the country.
About the role: The Marketing Coordinator will play a key role in supporting and executing the brand's growth marketing strategy, with a particular focus on paid social advertising, customer acquisition, and lifecycle marketing. This role is idóneo for a data-driven marketer who is equally comfortable analyzing campaign performance and writing compelling, on-brand copy that resonates with customers at every stage of the funnel.
This is an excellent opportunity to grow your career with a leading US-based company—fully remote.
What You'll Do
- Plan, launch, and optimize paid Meta (Facebook & Instagram) advertising campaigns to support acquisition and revenue goals.
- Monitor and analyze campaign performance metrics, translating data into clear insights and actionable recommendations.
- Collaborate with the creative team to develop ad copy, creative concepts, and campaign assets aligned with the brand voice.
- Support the development and execution of customer acquisition funnels and conversion rate optimization (CRO) initiatives.
- Assist with lifecycle marketing efforts, including email, SMS,
and other retention-focused campaigns.
- Partner with cross-functional teams, including marketing, creative, and leadership, to coordinate and execute campaign launches.
- Write and edit marketing copy across channels, ensuring a consistent and engaging brand voice.
- Track key performance indicators (KPIs) and prepare regular reporting on campaign results and growth trends.
- Stay current on eCommerce and paid social best practices, testing new strategies to improve performance.
- Support day-to-day marketing operations, helping keep projects, timelines, and deliverables organized and on track.
What You Bring
- 5+ years of experience driving growth for a DTC/eCommerce brand.
- Proven ability to develop and execute growth strategies that increase revenue, customer acquisition, and retention.
- Hands-on experience managing and optimizing paid Meta (Facebook & Instagram) advertising campaigns.
- Strong understanding of customer acquisition funnels, conversion rate optimization (CRO), and lifecycle marketing.
- Exceptional writing and copywriting skills with the ability to adapt to and maintain a consistent brand voice.
- Experience collaborating across creative, marketing, and leadership teams to execute high-impact campaigns.
- Data-driven mindset with experience analyzing campaign performance and using insights to improve results.
- Highly organized, proactive, and comfortable working in a fast-paced, entrepreneurial environment.
Salary & Perks
- Competitive Pay: We hire top talent and compensate accordingly.
- This is a full-time, long-term engagement with room to grow
- The position is immediately available and requires entering into an independent contractor agreement with TLNT.
- 100% remote — work from wherever you do your best thinking
- From Monday to Thursday, during regular business hours.
- Additional perks.
Ready to apply? We'd love to hear your story. The next step is a short application where you can share more about your background and upload your resume in English. Take your time — we read every response carefully.
📌 Marketing Coordinator (México)
🏢 TLNT Group
📍 México