Ready to lead, disrupt and reinvent the sleep industry?

We are Emma – The Sleep Company. Founded in 2015, we’ve become the world’s largest D2C sleep brand, available in over 35 countries with more than 25 stores across Europe. Recommended by leading consumer associations in EMEA, APAC, and the Americas, we develop the best sleep comfort products that empower our customers to awaken their best every day.

At Emma, we are a community of smart, driven people, united by a strong culture of collaboration, teamwork, and knowledge sharing. We think big, take ownership, and are empowered to drive meaningful impact. Through hands-on experience, mentorship, and continuous learning, we drive our own growth and learning. With Emmies from over 60 nationalities and offices across multiple regions, our diverse perspectives enrich our workplace culture. Ready to shape the future of sleep with us? Let’s make it happen
What you will do:
- You will build and manage highly ambitious performing team.




- You are defining the integral marketing strategy for our Emma expansion across e-tailers and marketplaces such as Amazon, Mercado Libre, Falabella, etc.
- You are setting up the optimal marketing mix for marketplaces, D2C & retail and fostering it with SEO-optimized content as well as impactful creatives.
- You are exploring and testing new marketing channels and products based on recent market trends.
- In cooperation with the country leads, you are defining the marketplace budget, allocating it to the different channels and negotiating marketing packages with our partners.
- You are managing a team of marketing experts with who you optimize the marketing levers for our Emma products by keeping the ROAS stable.
- You are responsible for conducting A/B Tests to optimize written and creative content against the constantly changing search algorithms.
- You will be hiring additional Marketing Managers to help you shape and execute a tailored growth strategy for all countries
- You will create

📌 Marketing Team Lead Mexico (Ciudad de México)
🏢 Emma The Sleep
📍 Ciudad de México