We are looking for an experienced Eloqua Developer / Marketing Automation Specialist responsible for designing, developing, executing, and optimizing automated B2B marketing campaigns using Oracle Eloqua. The candidate will support demand generation, lead nurturing, CRM integration, and marketing operations by partnering with Marketing, Sales, CRM, and Data teams.

Key Responsibilities:
Eloqua Campaign Development & Management
Design, build, test, deploy, and optimize automated marketing campaigns using Oracle Eloqua.
Develop multi-step nurture workflows, triggered communications, and customer engagement journeys using Campaign Canvas and Program Canvas.
Manage campaign execution lifecycle including configuration, testing, deployment, monitoring, and optimization.

Asset Development & Management
Create and manage Eloqua assets including:
Emails
Landing Pages
Forms
Templates
Dynamic Content
Personalization components
Develop and maintain email and landing page templates using HTML/CSS.

Lead Management & Marketing Automation
Implement and maintain lead lifecycle processes including:




Lead capture
Lead scoring
Lead nurturing
Lead qualification
Lead routing to Sales
Configure automation programs to improve demand generation and sales engagement.

CRM Integration & Data Management
Support and enhance Eloqua integration with CRM platforms (Salesforce preferred).
Configure and troubleshoot CRM synchronization, field mappings, and data flow issues.
Ensure seamless lead flow between Eloqua, CRM, and downstream applications.
Work with Salesforce objects including Leads, Contacts, Accounts, Campaigns, and Opportunities.
Develop and maintain Custom Data Objects (CDOs), data imports, exports, and integrations.

Advanced Eloqua Development
Build advanced Eloqua programs and automation workflows.
Support Eloqua API-based integrations with CRM and enterprise platforms.
Manage Custom Data Object development and complex data-driven automation requirements.
Troubleshoot platform, inte

📌 Oracle Eloqua Developer (Monterrey)
🏢 Infovision
📍 Monterrey