13 ago
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Rockwell Automation
|
Ciudad de México
13 ago
Rockwell Automation
Ciudad de México
Rockwell Automation is a integral technology leader focused on helping the world’s manufacturers be more productive, sustainable, and agile. With more than 28,000 employees who make the world better every day, we know we have something special. Behind our customers - amazing companies that help feed the world, provide life-saving medicine on a global scale, and focus on clean water and green mobility - our people are energized problem solvers that take pride in how the work we do changes the world for the better.
We welcome all makers, forward thinkers, and problem solvers who are looking for a place to do their best work. And if that’s you we would love to have you join us
Job Description
You will lead the account-based marketing (ABM) strategy, and lead the planning and measurement to deliver a comprehensive ABM program. Your experience with integrated marketing campaigns will ensure there is a contextual and personalized experience across the entire buyer's journey. Plus,
you will know how to weave in the right content and experiences at the right time to create velocity at each stage of the funnel.
Reporting to the Senior Director, Customer Marketing, you will measure your success in this role through engagement and influence. This influence will see growth across pipeline creation and ARR from the existing Fiix account list through site expansion, and net new enterprise acquisition.
As an important contributor to Fiix's outbound efforts, you will work with the marketing, sales, and operations teams to deliver an informative and seamless prospect experience.
Main Responsabilities:
· Work with sales leaders to support the revenue team on account selection, coverage planning, and insight gathering to build relevant, prospect-centric campaigns across digital and traditional channels.
· In collaboration with marketing and a cross-functional team, you will lead the strategy and planning of the Fiix account-based marketing program. This program will span across all o
📌 ABM and Expansion Manager (Ciudad de México)
🏢 Rockwell Automation
📍 Ciudad de México