**Position Overview**
We are seeking a **Senior Ad Manager with a strong focus on E-commerce** to lead the planning, execution, and scaling of digital advertising campaigns aimed at driving online sales and maximizing profitability. This role plays a critical part in the company’s growth and requires a strategic, analytical, and performance-oriented mindset.
**Key Responsibilities**
- Design and implement paid media strategies focused on revenue growth and conversions.
- Manage and optimize campaigns across platforms such as Meta Ads, TikTok Ads and shop, and Google Ads.
- Oversee traffic generation, conversion funnels, and remarketing efforts.
- Track and analyze performance metrics including ROAS, CPA, AOV, CTR, CPC, and conversion rate.
- Allocate and optimize advertising budgets to maximize efficiency.
- Run A/B tests on audiences, creatives, and messaging to improve performance.
- Work closely with e-commerce, content, and creative teams.
- Generate performance reports with actionable insights and recommendations.
- Identify opportunities to scale campaigns by product line and target market.
**Requirements**:
- Bachelor’s degree in Marketing, Advertising, Business, Communications, or a related field.




- 3 years of experience in paid media or ad management within an e-commerce environment.
- Proven experience handling medium to large advertising budgets.
- Solid knowledge of major digital advertising platforms.
- Understanding of e-commerce funnels and dynamic ad strategies.
- Intermediate to advanced English proficiency (required).
**Core Skills**
- Strong focus on performance and profitability
- Data-driven mindset with analytical capabilities
- Ability to manage multiple campaigns simultaneously
- Strong communication and collaboration skills
**Key Performance Metrics**
- ROAS and overall profitability
- CPA and AOV
- Online sales and conversion rate
Tipo de puesto: Jornada completa
Sueldo: $20,000.00 - $35,000.00 al mes
Pregunta(s) de postulación:
- How old are you?
- How many years of experience do you have as an Ad Manager in e-commerce? What platforms do you manage and what budgets have you handled?
- Briefly describe an e-commerce campaign you scaled and its main results (ROAS, CPA, sales).
- What level of English proficiency do you have? (The interview will be conducted in English.)
Lugar de trabajo: Empleo presencial

📌 Ad Manager (Verónica Anzúres)
🏢 Opinion X
📍 Verónica Anzúres