PURPOSE & OVERALL RELEVANCE FOR THE ORGANIZATION:
- To achieve profitable and sustainable market share growth within assigned key account(s), while respecting adidas group (target) brand image to ensure key account target achievement.
KEY RESPONSIBILITIES:
- To represent the assigned accounts internally as an “ambassador” towards all functions and vice versa and manage all interfaces.
- To develop the account strategies, formalization by strategic account plans and get sign-off by the direct superior (STAP & SAP) clearly understanding account consumer profile considering 1P & 3P business.
- Be the primary leader of implementation STAP & SAP and ensure quarterly reviews are properly set.
- Design & align commercial conditions (e.g. TTCG, payment terms, returns) & align clear “Rules of the game”.
- To sell-in and agree on sell-out support and ensure formalization by specific Account Marketing Plans. Validate & sign off on AMP.
- Identify untapped business opportunities.
- Negotiate branded spaces & POS visibility.
- Set account Priorities for next 18-24 months.
- Align seasonal budget w/ customer.
- Ensure pre-sales achieves target NS & %SM defining weight on regular/DS order placement.
- Orchestrate quarterly kick off (e.g. delivery confirmation) & align with customer action plan if there are significant deviations on deliveries.
- To continue monitoring the sell-out and the order book as well as reliable and cost-efficient supply for the account.
- To monitor and report on customers and competitors’ activities and propose/ initiate/ take actions.
- To track, report and communicate own KPIs.
- Orchestrate operating rhythm (e.g. Battleroom,



weekly team & customer meetings).
- Drive strategic projects (e.g. EDI, Partner Program, etools, data analytics).
- Own & track customer P&L.;
- Support on 1P & 3P conciliation and lead payment plan negotiations if necessary.
- Drive visibility & experience at POS.
- Support KAMs escalating w/ customer issues.
- Seek best practices with regional subcommunities.
LEADERSHIP
- Lead partnership & relationship with customer.
- Lead & develop team members (IDP, Feedback, role model, succession plan).
- To set personal objectives, targets, guidelines and assess all reports.
- To develop the functional and social skills of direct reports on and off the job.
- To manage all reports as an integrated team by setting team objectives.
- To ensure smooth cooperation of all direct reports along all interfaces.
- To ensure customer compliance with agreements (i.e. OB guidelines and trade terms).
KNOWLEDGE SKILLS AND ABILITIES
:
- Specialist in business or technical skills with detailed knowledge in some areas of work or systems.
- Broad & deep knowledge in own functional area, combining theoretical and practical knowledge.
REQUISITE EDUCATION AND EXPERIENCE / MINIMUM QUALIFICATIONS:
- 7 years as Sr KAM roles
- At least 3 to 5 years as people manager




AT ADIDAS WE HAVE A WINNING CULTURE. BUT TO WIN, PHYSICAL POWER IS NOT ENOUGH. JUST LIKE ATHLETES OUR EMPLOYEES NEED MENTAL STRENGTH IN THEIR GAME. WE FOSTER THE ATHLETE’S MINDSET THROUGH A SET OF BEHAVIORS THAT WE WANT TO ENABLE AND DEVELOP IN OUR PEOPLE AND THAT ARE AT THE CORE OF OUR UNIQUE COMPANY CULTURE: THIS IS HOW WE WIN WHILE PLAYING FAIR.
COURAGE: Speak up when you see an opportunity; step up when you see a need..
OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow-through.
INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.
**AT ADIDAS, WE STRONGLY BELIEVE THAT EMBEDDING DIVERSITY, EQUITY, AND INCLUSION (DEI) INTO OUR CULTURE AND TALENT PROCESSES GIVES OUR EMPLOYEES A SENSE OF BELONGING AND OUR BRAND A REAL COMPETITIVE ADVANTAGE.**
**- CULTURE STARTS WITH PEOPLE, IT STARTS WITH YOU -**
**BY RECRUITING TALENT AND DEVELOPING OUR PEOPLE TO REFLECT THE RICH DIVERSITY OF OUR CONSUMERS AND COMMUNITIES, WE FOSTER A CULTURE OF INCLUSION THAT ENGAGES OUR EMPLOYEES AND AUTHENTICALLY CONNECTS OUR BRAND WITH OUR CONSUMERS.**
- JOB TITLE:
- Sr. Key Account Manager Liverpool
- BRAND:
- LOCATION:
- Mexico City
- TEAM:
- Sales
- STATE:
- Ciud
- COUNTRY/REGION:
- MX
- CONTRACT TYPE:
- Full time
- NUMBER:
-
- DATE:
- Mar 23, 2026

📌 Sr. Key Account Manager Liverpool (Ciudad de México)
🏢 Adidas
📍 Ciudad de México