13 ago
|
Zephyr Connects
|
Mérida
13 ago
Zephyr Connects
Mérida
Do you love turning strategy into execution? Do you want a marketing role where no two weeks look the same? Do you love turning strategy into real campaigns that generate measurable results? Do you want to be part of a company with a bold mission and a commitment to excellence? Do you thrive in a fun, collaborative, tight-knit team that genuinely cares about people?
If so, keep reading.
**Why Zephyr Connects?**
At Zephyr Connects, we help small businesses ATTRACT, HIRE, and RETAIN the right people.
We work with growth-oriented business owners, in specialty trades across the country who believe culture drives performance. Our mission is to eradicate toxic workplaces, especially in industries where “that’s just how it is” has been tolerated for too long.
We’re not a big corporate agency. We’re process-driven, practical, values-led, and serious about results.
And we’re looking for someone who can help us consistently show up in the market the way we deserve to.
**The Role**
This is a marketing execution role, not a strategy role.
You’ll work directly with our CEO to implement structured campaigns that generate qualified inbound leads from B2B industries of focus.
This role is:
Full-Time (40 hours/week) with additional sales support responsibilities (no selling, just support for the sales team)
**A Day in the Life**
No two days are identical, but here’s what a typical week might look like:
- Reviewing campaign metrics and updating the dashboard
- Drafting social content aimed at owner-led companies
- Updating a landing page to improve conversion clarity
- Designing a one-pager for sales outreach
- Repurposing a workshop into micro-content
- Creating and editing video for
- Reviewing CRM data to ensure leads are tagged correctly (full-time version)
- Researching potential referral partners within B2b industries of focus associations (full-time version)
**What You’ll Be Responsible For**
- Campaign Execution
- Implement quarterly marketing campaigns across ATTRACT, HIRE, and RETAIN service lines
- Support webinar and workshop promotion
- Collaborate on landing pages and campaign assets
- B2B Industries of Focus Content
- Repurpose long-form content into shorter formats
- Support blog and case study publishing
- Maintain content calendar aligned with industry cycles
**Brand & Messaging Integrity**
- Protect Zephyr’s culture-first positioning
- Ensure messaging differentiates from low-cost sourcing competitors
- Maintain consistent voice: confident, practical, owner-to-owner
- Website & Conversion Optimization
- Update website messaging
- Monitor forms and conversion points
- Identify ways to improve clarity and conversion rates
- Performance Tracking
- Track inbound leads
- Track percentage of qualified leads
- Monitor campaign engagement
- Maintain marketing dashboard
Sales Responsibilities
- CRM data hygiene and pipeline cleanliness
- Lead tagging and reporting alignment
- Researching strategic referral partnerships
- Supporting sales enablement materials
- Light administrative marketing operations
You Might Be a Fit If You
- Have 3-5 years of B2B marketing & sales experience
- Have marketed to small business owners before
- Can write clearly and practically (no jargon)
- Understand buyer psychology for owner-led businesses
- Care about metrics and performance
- Are organized and systems-oriented
- Can execute without constant direction
- Are a Canva rockstar
**Compensation**
Compensation will be based on experience and schedule (part-time vs. full-time). We are open to hourly or salaried structures depending on scope.
**Why This Role Matters**
We are in a competitive market. There are cheaper recruiting options.
But we are not cheap — and we don’t want to be.
We believe culture-aligned hiring transforms businesses. Your job is to help the right business owners see that clearly and consistently.
**How to Apply**
Submit your resume along with:
- A short paragraph on why marketing interests you
If selected for the next step, you’ll hear from our team within 3 business days.
Pay: $13,000.00 - $14,600.00 per month
Work Location: Remote
📌 b Sales & Marketing Coordinator (Mérida)
🏢 Zephyr Connects
📍 Mérida