B2B Marketing Manager – FAST Channels & Ad Sales (B2B)

Role Summary

Mexico | SPT U.S. Hispanic & Latin America

The Marketing Manager will support the development and execution of B2B marketing initiatives for SPT’s FAST channels and Ad Sales business across U.S. Hispanic, Mexico, Brazil, and Panregional markets. This role sits at the intersection of FAST distribution and Ad Sales, helping drive partner engagement, commercial positioning, and marketing execution across platforms.

The position will focus on supporting FAST channel growth through platform marketing coordination while also contributing to advertising sales materials, trade communications, and client-facing initiatives across TV Networks, FAST, and YouTube.

Key Responsibilities

FAST Channels – B2B & Platform Marketing Support
- Support marketing initiatives for FAST channel distribution across platform partners (e.g., Samsung TV Plus, Pluto TV, Roku, Vizio, etc.)
- Coordinate delivery of marketing assets for platform onboarding, promotions, and seasonal/tentpole initiatives




- Assist in managing partner marketing calendars and ensuring timely execution of campaigns and promotional placements
- Track and report on platform marketing performance metrics (e.g., impressions, CTR, placements)

Ad Sales Marketing (Panregional & Mexico)
- Support the development of B2B marketing materials for Ad Sales, including presentations, one-sheets, and sales collateral across TV Networks, FAST, and YouTube
- Partner with Ad Sales teams to align marketing materials with commercial priorities and client needs
- Assist in the execution of trade marketing initiatives, industry events, and client-facing campaigns

Creative & Content Coordination
- Collaborate with internal creative teams to develop and deliver marketing assets (key art, videos, digital assets) for FAST channels and Ad Sales initiatives
- Ensure consistency of branding and messaging across platforms and materials
- Support the development of content calen

📌 B Marketing Manager (Ciudad de México)
🏢 Sony Pictures Entertainment
📍 Ciudad de México