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Mercedes-Benz AG is responsible for the integral business of Mercedes-Benz Cars and Mercedes-Benz Vans, with over 170,000 employees worldwide. Mercedes-Benz AG is one of the world's largest manufacturers of luxury passenger cars. The company focuses on the development, production and sales of passenger cars, vans and vehicle-related services. Furthermore, the company aspires to be the leader in the fields of electric mobility and vehicle software. The product portfolio comprises the Mercedes-Benz brand with the sub‑brands of Mercedes‑AMG, Mercedes‑Maybach, Mercedes‑EQ, G‑Class and the smart brand. As sustainability is the guiding principle of the Mercedes‑Benz strategy and for the company itself, this means creating lasting value for all stakeholders: for customers, employees, investors, business partners and society as a whole.

Objective





Drive the growth and optimization of the online store of Vans by increasing sales and enhancing customer experience through the analysis of performance metrics and KPIs across digital channels. The role leverages social media insights and Salesforce data to maximize reach, engagement, and personalized marketing initiatives, ensuring alignment with overall marketing and business objectives.

Day to day (main tasks)
- Ensure the e‑commerce platform is consistently updated with accurate product information, pricing, and content to deliver a seamless and engaging customer experience.
- Develop, create, and schedule engaging content across social media platforms, ensuring alignment with brand guidelines and campaign objectives.
- Manage, maintain, and analyze customer data in Salesforce to enable targeted marketing campaigns, ensure data integrity, and support accurate performance reporting.
- Monitor and analyze digital channel KPIs, delivering monthly reports with actionable insights and improvement recommendations.

Profile
- Education: Bachelor’s degree in Marketing, Ad

📌 Vans Ecommerce Sr. Analyst (Ciudad de México)
🏢 Mercedes-Benz México
📍 Ciudad de México