Head of Marketing B2B
- Industrial B2B_

Location:Mexico / Latin America (Hybrid + Travel)

Company:ECN Automation

Reports to:CEO

Languages:Spanish and English (fluid bilingual, written and verbal)

About Us

ECN Automation is a fast-growing industrial automation company headquartered in the US and Mexico, with operations across North America and Latin America with expansion into integral markets. We specialize in process automation, advanced analytical, process autonomy, smart manufacturing, MES, and proprietary optimization technology, including digital twins and smart sensors. With nearly 300 employees and a bold 2030 growth strategy underway, we are at a commercial inflection point—and marketing is central to our next chapter.

Your Key Challenges

The Head of Marketing at ECN Automation is responsible for designing, leading, and executing the company’s global marketing strategy, with a primary focus on accelerating growth in the United States, while ensuring consistent brand positioning across Mexico, Central America, and South America,



and supporting market access to Brazil and Canada.

This role integrates digital and traditional marketing, oversees the development and rapid launch of ECN’s new corporate website, and ensures full alignment between marketing, business development, and sales objectives.

The position also owns ECN’s corporate image and brand identity, ensuring consistency, professionalism, and differentiation across all channels and regions.

Key Responsibilities

1. Digital Marketing Leadership (Priority Focus)
- Lead the design, development, and rapid launch of ECN’s new corporate website, ensuring:
- Clear value proposition by products and industries
- Strong UX/UI and conversion optimization
- AI-search readiness (SEO adapted to modern search engines and LLMs)
- Automatic bilingual detection (English-Spanish)
- Product portfolio display tailored by country/region
- Integration with CRM and analytics platforms
- Modern, clean, and profession

📌 Head of MarketingB (Hermosillo)
🏢 ECN Automation
📍 Hermosillo