About RouteGenie

RouteGenie is a modern, all-in-one software platform designed for medical transportation providers. We help businesses streamline and automate routing, scheduling, dispatching, billing, and fleet management—empowering them to reduce costs, improve on-time performance, and deliver better service to their customers and communities.

This is a full-time, remote position with standard local business hours (with a few hours of daily overlap required with US Eastern time).

What You’ll Do
- Own Paid Acquisition: Manage end-to-end execution across multiple paid channels, including Paid Social, Retargeting, and AI-Search, using real, meaningful budgets.
- Optimize Web & CRO: Build dedicated landing pages and set up continuous conversion rate optimization (CRO) tests to maximize traffic value.
- Manage Analytics & Reporting: Build and maintain clear performance dashboards to monitor campaign health, tracking KPIs for the broader team.
- Orchestrate Campaigns & Launches: Coordinate cross-functional initiatives alongside Customer Success,



including Account-Based Marketing (ABM), referral programs, and webinars.
- Develop Enablement Assets: Produce high-impact product-launch and sales-enablement assets to arm the commercial team.
- What We’re Looking For
- B2B SaaS Focus: Proven track record of executing growth and marketing initiatives in a B2B environment, ideally B2B SaaS. Experience marketing to US or Canadian audiences is a strong plus.
- Multi-Channel Paid Experience: Proven track record of hands-on management across _more than one_ paid acquisition channel at a real budget.
- Tech Stack Fluency: Hands-on with marketing automation (we run Pardot; HubSpot or Marketo experience transfers), Salesforce as the CRM, and analytics tooling, we work in BigQuery. Comfort in a CMS or page builder for landing pages; light HTML/CSS is a plus.
- AI-Native Operator: You work with AI as a daily production system, not an occasional chat window. You've built repeatable AI

📌 Marketing Operations (Ciudad de México)
🏢 RouteGenie
📍 Ciudad de México