Job Description

CONTENT STRATEGY & STORYTELLING LEADERSHIP
- Develops, executes and monitors the country’s strategic media direction.
- Drives ongoing creative ideation with global and local teams.
- Identifies, creates and produces “beyond the ordinary” content and media experiences.
- Leads the end-to-end content production process.
- Ensures alignment with general audience and media strategies.

CREATOR, INFLUENCER & PARTNERSHIP MANAGEMENT
- Develops creator collaborations and influencer partnerships.
- Builds and manages a strong network of production companies, creators and creative talent.
- Establishes strategic media, publishing and third-party distribution partnerships.
- Leads and manages agencies, production partners, creator partners and media stakeholders.

AUDIENCE DEVELOPMENT & CHANNEL STRATEGY
- Defines the strategic role of owned, earned and shared channels.
- Drives audience engagement initiatives.
- Adapts and develops hyper-local relevant plans.
- Understands local consumer behavior, media consumption habits and creator ecosystems.

DATA,



INSIGHTS & PERFORMANCE OPTIMIZATION
- Leverages audience insights, social listening and content analytics.
- Uses audience intelligence and performance analytics to optimize storytelling and distribution.
- Establishes and tracks KPIs for content, audience growth, creators, earned media and engagement.
- Maximizes effectiveness and measurable business impact.

EXPERTISE & MARKET KNOWLEDGE
- Demonstrates deep understanding of Red Bull’s products and target audiences.
- Maintains strong knowledge of the digital media landscape.
- Possesses a robust network across creators, influencers, production partners and media stakeholders.
- Understands how to develop, produce and distribute content at scale

Qualifications
- 5+ years of experience in content production, media, communications, creator marketing,entertainmentor audience development.
- Proven experience leading large-scale content productions from concept deve

📌 National Media Network Manager (Ciudad de México)
🏢 Red Bull
📍 Ciudad de México