Position Title: AI Business Analyst / Analista de IA y Automatización
Location: Guadalajara Jalisco, Hybrid Working Scheme (Providencia Office)
English Advanced

Summary

This role will support the enterprise adoption of Generative AI, M365 Copilot, and AI-driven analytics capabilities.

The Analyst – AI & Analytics will act as a front-line enablement and support resource, helping business users leverage AI tools to accelerate insights and productivity.

The position plays a critical role in enabling Hershey’s vision of real-time, self‑service, AI‑powered decision‑making across the enterprise.

Major Duties/Responsibilities

50% AI Enablement & User Support
- Provide front‑line support for M365 Copilot, Power BI Copilot, and AI tools, acting as first responder for user questions and issues
- Prompt engineering and effective Copilot usage
- Interpreting AI‑generated outputs
- Support Copilot adoption across Teams, Excel, Power BI, and Business Chat
- Resolve common issues and support technical problems when required
- Contribute to building FAQs, prompt libraries,



and best practices

30% Agentic AI Development Support
- Assist in building simple AI agents and workflows using:
- Copilot Studio
- Power Platform (Power Automate)
- Pre‑built connectors (API integrations)
- Support agent prototyping and testing for business use cases
- Help configure prompts + instructions
- Help configure data connections (guided, not engineering‑heavy)
- Help configure basic logic flows / decision steps
- Participate in agent pilot deployments and user testing
- Document agent behavior, inputs, outputs, and limitations

20% AI-Driven Analytics Support
- Create: Usage Guides, Usage Playbooks
- Support: Workshops, bootcamps, use cases, help users move from reports – AI insights

Minimum knowledge, skills and abilities required to successfully perform major duties/responsibilities
- Practical understanding of Generative AI tools (e.g., M365 Copilot) and their application in business workfl

📌 AI Business Analyst (Guerrero)
🏢 Hershey
📍 Guerrero