We're hiring: Senior Media Buyer (Mexico Market) — CredyCredy is scaling a performance-driven lead generation operation for financial institutions across Mexico.
We're looking for a Senior Media Buyer to own paid acquisition end-to-end — strategy, budget, creative testing, and funnel optimization.This isn't a "run someone else's playbook" role.
You'll build the media buying function from the ground up.What you'll doPlan, launch & optimize campaigns across Meta, Google, TikTok & programmaticOwn budget allocation and pacingRun structured A/B tests on creative, audience & offer to drive down CPL/CPAAnalyze funnel performance from click → qualified lead → conversionNegotiate with ad platform reps as spend scalesMentor & eventually manage junior media buyersReport to leadership with real insights, not just dashboardsWhat we're looking for4+ years hands-on media buying, ideally in lead gen (financial services or another regulated/high-CPL vertical)Deep platform expertise:
Meta Ads Manager & Google Ads minimum; TikTok, programmatic or native a plusFluent in CPL, CPA, ROAS, LTV — comfortable making budget calls based on the numbersExperience buying media in Mexico or broader LatAmProfessional EnglishStrong analytical instincts — spreadsheet as comfortable as ads dashboardA builder's mindsetNice to haveFintech / lending experienceAttribution modeling & multi-touch funnelsExperience managing a small team or agency of buyersFluent SpanishWhy CredyGround-floor opportunity — build and scale a new lead gen operation from scratchDirect access to leadership, real influence over strategyCompetitive salary + performance-based bonus tied to results#Hiring #MediaBuying #PerformanceMarketing #Fintech #Mexico #LeadGeneration #Remote
📌 Senior Media Buyer (Xico)
🏢 Credy
📍 Xico