About the role We are seeking an experienced Director of Marketing to lead the strategy, execution, and performance of marketing initiatives for U.S.-based brands. This executive role is idóneo for a strategic, data-driven leader with a proven track record in B2B marketing, SaaS, demand generation, digital marketing, and brand growth. If you're passionate about building high-performing teams, launching innovative marketing campaigns, and driving measurable business results, we'd love to hear from you.
Key Responsibilities Develop and execute marketing strategies aligned with business growth objectives.
Lead go-to-market strategies for new products, services, and business launches.
Drive brand awareness, lead generation, customer acquisition, and revenue growth.
Oversee SEO, SEM, PPC, email marketing, content marketing, social media, and marketing automation.
Optimize website performance, user experience, and conversion rates.
Monitor KPIs including ROI, CAC, ROAS, lead generation, website traffic, and campaign performance.
Manage marketing budgets and maximize return on investment.
Lead, mentor, and develop a multidisciplinary marketing and creative team.
Partner closely with executive leadership, Sales, Product, and Operations to support company objectives.
Qualifications Bachelors degree in Marketing, Business,



Communications, or a related field.
10+ years of progressive marketing leadership experience.
5+ years managing marketing and creative teams.
Proven experience marketing to U.S.-based companies and audiences.
Demonstrated success launching SaaS products, software solutions, or new businesses.
Strong expertise in B2B marketing, branding, digital marketing, demand generation, and customer acquisition.
Experience managing marketing budgets and performance metrics.
Advanced/Fluent English (C1/C2) is required.
Preferred Qualifications MBA or Master's degree.
Experience in SaaS, technology, healthcare, professional services, or startup environments.
Experience with HubSpot, Salesforce, Google Analytics (GA4), Google Ads, Meta Business Suite, LinkedIn Campaign Manager, WordPress, Webflow, SEMrush/Ahrefs, and marketing automation platforms.
Google Analytics or Google Ads certifications are a plus.
Why Join Us? Lead the marketing strategy for a fast-growing organization. Work directly with executive leadership and make a measurable impact on business growth. Build and develop a high-performing marketing team. Competitive compensation and opportunities for professional growth.

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📌 MARKETING DIRECTOR (Ejido de la Finca)
🏢 Psc Industries
📍 Ejido de la Finca