**Job Title**: Social Media & Influencer Marketing Specialist
**Location**: Remote
**Experience Required**: 3-6 years in social media or marketing roles
**Employment Type**: Full-Time
**About the Role**
Petra Brands is looking for a creative and enthusiastic **Social Media & Influencer Marketing Specialist** to join our marketing team.
You will play a key role in developing our online presence and driving brand awareness through social media platforms and influencer partnerships.
**Key Responsibilities**
- Manage and curate content for the company's social media channels to enhance engagement and grow our audience.
- Develop and implement influencer marketing campaigns that align with brand objectives.
- Identify and collaborate with relevant influencers and brand advocates.
- Conduct market research to identify trends and competitor strategies in social media and influencer marketing.




- Analyze campaign performance using metrics and analytics tools and provide regular reports.
- Assist in creating marketing material, including graphics, videos, and blog content.
- Engage with the online community by responding to comments and messages.
**Requirements**:
- Bachelor's degree in Marketing, Communications, or a related field.
- 2-6 years of experience in social media management, influencer marketing, or digital marketing.
- Strong understanding of social media platforms (Instagram, Facebook, TikTok, etc.) and influencer landscape.
- Creative mindset with excellent writing and editing skills.
- Proficiency in social media analytics and management tools.
- Strong interpersonal skills with the ability to build relationships with influencers and partners.

📌 Social Media & Influencer Marketing Specialist (Xico)
🏢 Petra Brands
📍 Xico