The Opportunity
Your mission will be to play a pivotal role in executing and managing advocacy programs at the local level in key social platforms: TikTok & Instagram. Driving meaningful and authentic connections with advocates.
What you'll get to do
Advocacy Program Localization & Execution
Adapt and execute global advocacy strategies to fit local market dynamics, ensuring relevance to cultural nuances, consumer preferences, and regional trends.
Develop and lead localized advocacy activations, amplifying brand visibility and driving consumer loyalty.
Partner with cross-functional teams (PR, Social Media, Events, E-Commerce, Marketing …) to align local advocacy efforts, ensuring a consistent brand message across all platforms.
Share insights and results from local programs with global teams to inform and optimize broader advocacy strategies.
Creative Briefing & Toolkit Deployment
Develop clear, locally relevant creative briefs to guide advocacy initiatives, ensuring alignment with general strategies while reflecting local culture, tone,
and audience preferences.
Adapt global toolkits to provide advocates with actionable resources, including campaign messaging, brand storytelling guidelines, product highlights, and activation frameworks tailored to the local market.
Collaborate with internal teams to ensure toolkits are seamlessly implemented and resonate with advocates in the local market.
Ensure all advocacy materials empower advocates to communicate authentically, fostering engagement and brand affinity across their networks.
Monitor and gather feedback on toolkit adoption and advocate-driven activations, using insights to refine resources and improve future programs.
Advocacy Programs & Engagement Activities
Execute comprehensive advocacy programs designed to build meaningful, long-term relationships with all levels of advocates.
Develop and implement thoughtful engagement activities, including targeted product experiences, exclusive activ
📌 Advocacy Manager (Ciudad de México)
🏢 Puig
📍 Ciudad de México
Postulate a este anuncio
Muestra tus habilidades a la empresa, rellenar el formulario y deja un toque personal en la carta, ayudará el reclutador en la elección del candidato.